Casual Living Lap Desk

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +50.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

+50.5%

Conversion, latest week

2.9%

Market size, estimated

$31Ka year

Top search term

niizi lap desk pillow17K searches a year

Listings sell for $48.49 on average, from $30.33 to $62.38. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $48.49 that is $0 to $5K a year per listing.

Average price

$48.49inside the $15 to $100 sweet spot

Price range

$30.33–$62.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

5.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #92 within Bed Pillows & Positioners. It carries 504 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

16.0%

Average rank

#92in Bed Pillows & Positioners

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

504per listing

Listings tracked

10

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

23 months