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Cast Iron Griddle

Maybe

Shoppers spend an estimated $2.2M a year here. But the average product has 7,423 reviews to catch up to, so Cast Iron Griddle is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$2.2M/yr1.6M searches / yr
90-day growth
+60.8%search demand this quarter
Competition
69%top-5 click share · 8 brands · 88 sellers

Flapen Score

Cast Iron Griddle against its category

The dotted line is the Home & Kitchen average. Past it, Cast Iron Griddle is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cast Iron Griddle market on Amazon at a glance

Shoppers on Amazon United States searched for Cast Iron Griddle 1.6M times last year and spent an estimated $2.2M. The top 5 brands take 89% of clicks. Demand peaks in Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +60.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
+60.8%
Conversion, latest week
2.5%
Market size, estimated
$2.2Ma year
Peak month
July2.4× the quietest month
Top search term
cast iron griddle563K searches a year

02 · Price

A sale here is worth $52.96.

Listings sell for $52.96 on average, from $19.89 to $84.71. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $52.96 that is $132K to $159K a year per listing.

Average price
$52.96inside the $15 to $100 sweet spot
Price range
$19.89–$84.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$132K–$159K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Griddles. It carries 7,423 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#33in Griddles
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
7,423per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Cast Iron Griddle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

88

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

6%

  • Brand 151%
  • Brand 214%
  • Brand 310%
  • Brand 48%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (2 brands, 6%)

Demand

Cast Iron Griddle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Cast Iron Griddle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cast iron griddle563K/yr
  • griddle for gas grill293K/yr
  • grill griddle90K/yr
  • lodge cast iron griddle123K/yr
  • cast iron griddle for gas grill61K/yr
  • grill plate48K/yr
  • griddle for grill42K/yr
  • lodge griddle59K/yr
  • griddle insert for gas grill31K/yr
  • griddle plate for gas grill28K/yr

Reviews and returns

What reviews say buyers love and hate about Cast Iron Griddle

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Weight Heavy”
4.5%of orders come back
“Way too heavy”
A buyer, on “Weight Heavy”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cast Iron Griddle questions

Answered from the same tracked data.