Is Cast Iron Baking Pan profitable to sell on Amazon United States?

Flapen scores Cast Iron Baking Pan 46 out of 100 on Amazon United States, a Fail. Shoppers spend $198K a year across 23 tracked products. 5 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew +58.9% in the last 90 days.

How competitive is the Cast Iron Baking Pan niche on Amazon United States?

12 brands and 66 sellers compete in Cast Iron Baking Pan on Amazon United States. The top 5 Cast Iron Baking Pan products take 55% of clicks, and the top 5 brands take 89%.

What do buyers complain about in Cast Iron Baking Pan?

Cast Iron Baking Pan buyers on Amazon United States complain most about Rusts/Corrodes, Size-Overall, and Weight Heavy. An estimated 2.9% of orders come back.

When does demand for Cast Iron Baking Pan peak?

Search demand for Cast Iron Baking Pan on Amazon United States peaks in Jul–Nov–Dec, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Cast Iron Baking Pan niche?

Cast Iron Baking Pan sells for $49.47 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $16.23 to $136.22. The average product has 5,055 reviews, the count a new listing must catch up to.

Cast Iron Baking Pan

Fail

Buyers convert on only 1.4% of searches, so Cast Iron Baking Pan is a Fail.

Flapen Score: 46
46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Market size: $198K/yr277K searches / yr
90-day growth: +58.9%search demand this quarter
Competition: 55%top-5 click share · 12 brands · 66 sellers

Flapen Score

Cast Iron Baking Pan against its category

The dotted line is the Home & Kitchen average. Past it, Cast Iron Baking Pan is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Cast Iron Baking Pan market on Amazon at a glance

Shoppers on Amazon United States searched for Cast Iron Baking Pan 277K times last year and spent an estimated $198K. The top 5 brands take 89% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $198K a year.

Searches, last 12 months: 277K
Growth, 90 days vs prior 90: +58.9%
Conversion, latest week: 1.4%
Market size, estimated: $198Ka year
Peak month: July2.9× the quietest month
Top search term: cast+iron42K searches a year

02 · Price

A sale here is worth $49.47.

Listings sell for $49.47 on average, from $16.23 to $136.22. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $49.47 that is $12K to $25K a year per listing.

Average price: $49.47inside the $15 to $100 sweet spot
Price range: $16.23–$136.22
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 5K–6K
Units per listing a year: 250–500
Revenue per listing a year: $12K–$25K
Returns: 2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within Bakers & Casseroles. It carries 5,055 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 87%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #84in Bakers & Casseroles
Average rating: 4.62 starsAmazon United States average 4.42 stars
Average reviews: 5,055per listing
Listings tracked: 23

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 5Amazon's first-year sales bar
Average brand age: 47 months

Products

Top Cast Iron Baking Pan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 flat

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

10%

Brand 168%
Brand 27%
Brand 36%
Brand 44%
Brand 53%
Brand 62%
Open — no brand owns it (6 brands, 10%)

Demand

Cast Iron Baking Pan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Cast Iron Baking Pan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

cast+iron42K/yr >1,000%0.3% conv.
cast iron camping cookware26K/yr +92.3%0.7% conv.
cast iron baking pan37K/yr -13.9%1.6% conv.
cast iron baking sheet23K/yr -15.5%1.7% conv.
cast iron casserole dish24K/yr -12.9%1.1% conv.
cast iron cookie sheet18K/yr -26.2%2.1% conv.
cast iron camping8K/yr +69.5%0.4% conv.
cast iron bakeware18K/yr -27.8%0.3% conv.
cast iron cake pan10K/yr -2.6%0.6% conv.
cast iron sheet pan9K/yr -16.3%1.9% conv.

Reviews and returns

What reviews say buyers love and hate about Cast Iron Baking Pan

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”

21%of negative reviews mention “Rusts/Corrodes”

2.9%of orders come back

“Rusted out”

A buyer, on “Rusts/Corrodes”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Cast Iron Baking Pan questions

Answered from the same tracked data.

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