Cashmere Candle
MaybeAn estimated 0.8% of orders come back. But demand is soft, at -10.9% this quarter, so Cashmere Candle is a Maybe.
- Flapen Score
- 50 / 100Top 43% of 11,240 Home & Kitchen niches · +1 vs the category median of 4950
- Market size
- $97K/yr80K searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 55%top-5 click share · 11 brands · 67 sellers
Flapen Score
Cashmere Candle against its category
The dotted line is the Home & Kitchen average. Past it, Cashmere Candle is stronger. Inside it, weaker.
Market
The Cashmere Candle market on Amazon at a glance
Shoppers on Amazon United States searched for Cashmere Candle 80K times last year and spent an estimated $97K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $97Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- cashmere candle25K searches a year
02 · Price
A sale here is worth $17.51.
Listings sell for $17.51 on average, from $6.25 to $44.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.51 that is $2K to $4K a year per listing.
- Average price
- $17.51inside the $15 to $100 sweet spot
- Price range
- $6.25–$44.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #427 within Candles. It carries 1,057 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 96%
- Out of stock, average day
- 4.1%
- Average rank
- #427in Candles
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 1,057per listing
- Listings tracked
- 26
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Cashmere Candle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
67
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
55%
Top 20: 95%
Open market
8%
- Brand 129%
- Brand 228%
- Brand 313%
- Brand 411%
- Brand 58%
- Brand 63%
- Open — no brand owns it (5 brands, 8%)
Demand
Cashmere Candle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Cashmere Candle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cashmere candle25K/yr
- vanilla cashmere candle13K/yr
- cashmere woods candle10K/yr
- warm luxe cashmere yankee candle8K/yr
- cashmere vanilla candle8K/yr
- yankee candle warm luxe cashmere5K/yr
- glade cashmere woods candles3K/yr
- cashmere candle scent2K/yr
- cashmere candles3K/yr
- cozy cashmere candle3K/yr
Reviews and returns
What reviews say buyers love and hate about Cashmere Candle
We read the reviews and the return reasons for every product selling here.
“not a strong scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cashmere Candle questions
Answered from the same tracked data.









