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Carole Towne

Fail

The top 5 brands take 100% of clicks, so Carole Towne is a Fail.

Flapen Score
32
32 / 100
Ranks 10,503 of 11,240 Home & Kitchen niches · −17 vs the category median of 49
Market size
$22K/yr88K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
43%top-5 click share · 4 brands · 9 sellers

Flapen Score

Carole Towne against its category

The dotted line is the Home & Kitchen average. Past it, Carole Towne is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carole Towne market on Amazon at a glance

Shoppers on Amazon United States searched for Carole Towne 88K times last year and spent an estimated $22K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
0.4%
Market size, estimated
$22Ka year
Peak month
December44.5× the quietest month
Top search term
moments in time christmas village30K searches a year

02 · Price

A sale here is worth $67.06.

Listings sell for $67.06 on average, from $13.02 to $213.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $67.06 that is $0 to $7K a year per listing.

Average price
$67.06inside the $15 to $100 sweet spot
Price range
$13.02–$213.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #1,288 within Collectible Buildings & Accessories. It carries 1,107 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
88%
Out of stock, average day
16.9%
Average rank
#1,288in Collectible Buildings & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,107per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Carole Towne products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

43%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 214%
  • Brand 313%
  • Brand 412%
  • Open — no brand owns it (0%)

Demand

Carole Towne search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 44.5×

Search terms

Top Carole Towne search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • moments in time christmas village30K/yr
  • moments in time8K/yr
  • carole towne christmas village11K/yr
  • carole towne collection20K/yr
  • carole towne14K/yr
  • carol towne christmas village4K/yr
  • carole town2K/yr

Reviews and returns

What reviews say buyers love and hate about Carole Towne

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
6.4%of orders come back
“it really doesn't fit that use either”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Carole Towne questions

Answered from the same tracked data.