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Carbon Steel Griddle

Fail

The top 5 products take 74% of clicks, so Carbon Steel Griddle is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$490K/yr273K searches / yr
90-day growth
+39.8%search demand this quarter
Competition
74%top-5 click share · 12 brands · 52 sellers

Flapen Score

Carbon Steel Griddle against its category

The dotted line is the Home & Kitchen average. Past it, Carbon Steel Griddle is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carbon Steel Griddle market on Amazon at a glance

Shoppers on Amazon United States searched for Carbon Steel Griddle 273K times last year and spent an estimated $490K. The top 5 brands take 88% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $490K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
+39.8%
Conversion, latest week
2.0%
Market size, estimated
$490Ka year
Peak month
August5.1× the quietest month
Top search term
carbon steel griddle137K searches a year

02 · Price

A sale here is worth $90.16.

Listings sell for $90.16 on average, from $38.52 to $192.69. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $90.16 that is $45K to $68K a year per listing.

Average price
$90.16inside the $15 to $100 sweet spot
Price range
$38.52–$192.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$45K–$68K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #148 within Griddles. It carries 2,110 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#148in Griddles
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
2,110per listing
Listings tracked
15

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Carbon Steel Griddle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

52

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

10%

  • Brand 149%
  • Brand 215%
  • Brand 311%
  • Brand 48%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (6 brands, 10%)

Demand

Carbon Steel Griddle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 5.1×

Search terms

Top Carbon Steel Griddle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • carbon steel griddle137K/yr
  • made in griddle35K/yr
  • madein griddle14K/yr
  • carbon steel griddle for gas grill10K/yr
  • made in carbon steel griddle14K/yr
  • steel griddle12K/yr
  • made in griddle carbon steel10K/yr
  • made in grill4K/yr
  • carbon steel grill pan5K/yr
  • lodge carbon steel griddle6K/yr

Reviews and returns

What reviews say buyers love and hate about Carbon Steel Griddle

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Size-Overall”
4.5%of orders come back
“it's large”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Carbon Steel Griddle questions

Answered from the same tracked data.