Candle Warmer Plate

Shoppers searched for this 371K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months

371K

Growth, 90 days vs prior 90

-20.8%

Conversion, latest week

4.0%

Market size, estimated

$200Ka year

Peak month

December3.8× the quietest month

Top search term

candle warmer plate234K searches a year

Listings sell for $13.60 on average, from $7.96 to $22.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $13.60 that is $10K to $14K a year per listing.

Average price

$13.60under the $15 to $100 sweet spot

Price range

$7.96–$22.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$10K–$14K

Returns

2.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #51 within Home Fragrance. It carries 4,884 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#51in Home Fragrance

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

4,884per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months