Campfire Candle

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-26.9%

Conversion, latest week

4.2%

Market size, estimated

$1.3Ma year

Peak month

December84.0× the quietest month

Top search term

woodwick candles614K searches a year

Listings sell for $20.07 on average, from $10.17 to $30.08. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $20.07 that is $40K to $50K a year per listing.

Average price

$20.07inside the $15 to $100 sweet spot

Price range

$10.17–$30.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

$40K–$50K

Returns

0.9%of orders · Amazon United States median 2.1%

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #179 within Candles. It carries 2,622 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#179in Candles

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,622per listing

Listings tracked

28

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months