California King Duvet

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

1.5%

Market size, estimated

$179Ka year

Peak month

November1.6× the quietest month

Top search term

california king duvet51K searches a year

Listings sell for $77.93 on average, from $20.59 to $164.75. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $77.93 that is $0 to $8K a year per listing.

Average price

$77.93inside the $15 to $100 sweet spot

Price range

$20.59–$164.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

3.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #41 within Comforters & Sets. It carries 16,922 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#41in Comforters & Sets

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

16,922per listing

Listings tracked

43

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

49 months