California King Comforter

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

160K

Growth, 90 days vs prior 90

-19.1%

Conversion, latest week

0.9%

Market size, estimated

$82Ka year

Peak month

December8.5× the quietest month

Top search term

ivory comforter king19K searches a year

Listings sell for $55.57 on average, from $33.60 to $140.72. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $55.57 that is $0 to $6K a year per listing.

Average price

$55.57inside the $15 to $100 sweet spot

Price range

$33.60–$140.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #47 within Comforters & Sets. It carries 13,884 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#47in Comforters & Sets

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

13,884per listing

Listings tracked

73

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

42 months