Cake Pan with Lid

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-9.6%

Conversion, latest week

3.5%

Market size, estimated

$1.1Ma year

Peak month

December2.3× the quietest month

Top search term

nordic ware406K searches a year

Listings sell for $24.54 on average, from $10.37 to $98.17. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $24.54 that is $25K to $31K a year per listing.

Average price

$24.54inside the $15 to $100 sweet spot

Price range

$10.37–$98.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

$25K–$31K

Returns

3.4%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #72 within Cake Pans. It carries 4,526 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

7.0%

Average rank

#72in Cake Pans

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

4,526per listing

Listings tracked

30

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months