cake frosting machine
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Review moat
Incredible54avg incumbent reviews — the moat a new listing must climb
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Okay4.0%return rate — above 5% kills the launch gate
Avg price
Okay$261.60avg listing price — sweet spot $15–$100
Growth
Okay+4.9%90-day search growth — must beat 0% to launch
Market size
Okay$123K$123K/yr · 118K searches
Price range
Bad$10.53–$474.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, cake frosting machine is a $123K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 36/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
cake frosting machine market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $131K–$196K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #48,656
- Page quality
- 0%
- Prime
- 59%
- Sponsored
- 70%
- Out of stock
- 26.4%
- Avg brand age
- 33 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
22
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
55%
Top 20: 94%
Open market
14%
- VEVOR28%
- PYY17%
- WantJoin15%
- Cavlhils14%
- gaebeoih7%
- Laylaxy5%
- Open — no brand owns it (9 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top cake frosting machine search terms
- cake decorating machine23K/yr
- cake icing machine17K/yr
- cake frosting machine14K/yr
- cake machine10K/yr
- electric cake turntable8K/yr
- automatic cake icing machine7K/yr
- maquina para alisar pasteles6K/yr
- maquina alisadora de pasteles4K/yr
- maquina para decorar pasteles6K/yr
- icing machine5K/yr
Top cake frosting machine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cake Decorating Machine 412 Inch Electric Cake Icing & Frosting Smoother with Adjustable Speed 60320 RPM Beveled Scraper Dual Rotation Low Noise 200W 110V Stainless Steel 45LB Capacity
Cavlhils$295.094.6★27 rev
PYY Electric Cake Decorating Machine - 4-12 Inch Automatic Cream Spreading 60-320 RPM with Graduated Scrapers for Home Baking Studio and Commercial Kitchen White
PYY$282.574.6★4 rev
VEVOR Cake Decorating Machine Cake Cream Spreading Coating Smearing Machine Low Noise Cake Frosting Machine Turntable with Adjustable Scraper for 4 to 12 Cake 25-320RPM Rotating Speed Pink
VEVOR$309.694.1★82 rev
VEVOR Cake Decorating Machine Cake Cream Spreading Coating Smearing Machine Low Noise Cake Frosting Machine Turntable with Adjustable Scraper for 4 to 12 Cake 25-320RPM Rotating Speed White
VEVOR$318.874.1★82 rev
WantJoin Cake Decorating Machine - Upgrade 4-12 Inch Sloped Panel LED Automatic Cream Spreading with Adjustable 0-300 RPM Rotation Speed Electric Turntable Cake Icing Machine White
WantJoin$307.925.0★1 rev
Newest
by launch date
WantJoin Cake Decorating Machine - Automatic Cake Icing Frosting Machine 4-12 Inch Electric Cake Straightening Turntable with Graduated Scrapers 60-320 RPM Cream Spreading Tool White
WantJoin$339.071 rev
Electric Cake Decorating Coating Machine 4-12 200W 0-320rpm Adjustable Automatic Cake Cream Spreader Icing Smoothing Scraper LCD Freestanding for Home Bakery Wedding (Pink 1)
TANAUT$250.953 rev
Electric Cake Decorating Coating Machine 4-12 200W 0-320rpm Adjustable Automatic Cake Cream Spreader Icing Smoothing Scraper LCD Freestanding for Home Bakery Wedding (White 1)
TANAUT$254.563 rev
WantJoin Cake Decorating Machine - Upgrade 4-12 Inch Sloped Panel LED Automatic Cream Spreading with Adjustable 0-300 RPM Rotation Speed Electric Turntable Cake Icing Machine White
WantJoin$307.921 rev
WantJoin Cake Decorating Machine - 4-12 Inch Sloped Panel LED Automatic Cream Spreading with Adjustable 0-300 RPM Rotation Speed Electric Turntable Cake Icing Machine with 3 Scraper Sets White
WantJoin$330.651 rev
Trending
90-day click momentumWantJoin Cake Decorating Machine - Automatic Cake Icing Frosting Machine 4-12 Inch Electric Cake Straightening Turntable with Graduated Scrapers 60-320 RPM Cream Spreading Tool White
WantJoin$339.075.0★
Electric Cake Decorating Coating Machine 4-12 200W 0-320rpm Adjustable Automatic Cake Cream Spreader Icing Smoothing Scraper LCD Freestanding for Home Bakery Wedding (Pink 1)
TANAUT$250.955.0★
Cake Decorating Machine 4-12In 200W Automatic Cake Cream Spreading Machine with LCD Display & Adjustable Spatula 60-320RPM Cream Spreading Coating Machine for Dessert Shop Cake Store
mouhtfao$204.205.0★
VEVOR Cake Decorating Machine Cake Cream Spreading Coating Smearing Machine Low Noise Cake Frosting Machine Turntable with Adjustable Scraper for 4 to 16 Cake 25-320RPM Rotating Speed White
VEVOR$474.974.1★
WantJoin Cake Decorating Machine - Upgrade 4-12 Inch Sloped Panel LED Automatic Cream Spreading with Adjustable 0-300 RPM Rotation Speed Electric Turntable Cake Icing Machine White
WantJoin$307.925.0★
What buyers say about cake frosting machine
What buyers praise and complain about, mined from review topics.What buyers love
“Great machine”
“Finallyy cakes can look clean”
“easy to use”
“I can finally achieve perfectly smooth frosting layers”
“Gets the job done fast”
“sturdy”
“I highly recommend it to anyone who loves baking or works as a cake decorator”
“200W stable motor delivers smooth steady rotation”
“the safety features are thoughtful”
“very durable”
What buyers complain about
“Did not do the expected job”
“Its a no. Not as it seems”
“That makes it hard to remove the cake off the turntable”
“Not worth the price”
“Paint was chipped like they painted over rust”
“Junk”
“Absolutely no way to find out how to operate”
Top return reasons
Common questions
- Is cake frosting machine profitable to sell on Amazon United States?
- The niche generates $123K/yr across 27 tracked products. 4 of 15 products launched in the last 360 days are still selling. 90-day search growth is +4.9%. Flapen's verdict: Skip it (36/100).
- How competitive is the cake frosting machine niche?
- 15 brands and 22 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in cake frosting machine?
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Ease Of Cleaning. The return rate is 4.0%.
- When does demand for cake frosting machine peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the cake frosting machine niche?
- Listings span $10.53–$474.97; the average listing price is $261.60 (sweet spot $15–$100). The average incumbent carries 54 reviews — the moat a new listing must climb.