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Cake Flowers

Maybe

The top 5 brands take only 30% of clicks. But buyers convert on only 2.3% of searches, so Cake Flowers is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 49
Market size
$164K/yr545K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
18%top-5 click share · 70 brands · 86 sellers

Flapen Score

Cake Flowers against its category

The dotted line is the Home & Kitchen average. Past it, Cake Flowers is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cake Flowers market on Amazon at a glance

Shoppers on Amazon United States searched for Cake Flowers 545K times last year and spent an estimated $164K. The top 5 brands take 30% of clicks. Demand peaks in Apr–May. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 545K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months
545K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
2.3%
Market size, estimated
$164Ka year
Peak month
May3.5× the quietest month
Top search term
cake flowers64K searches a year

02 · Price

A sale here is worth $13.11.

Listings sell for $13.11 on average, from $5.39 to $33.69. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $13.11 that is $0 to $1K a year per listing.

Average price
$13.11under the $15 to $100 sweet spot
Price range
$5.39–$33.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #470 within Artificial Flowers. It carries 681 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#470in Artificial Flowers
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
681per listing
Listings tracked
130

04 · Newcomers

5 of last year's 25 launches cleared the first-year sales bar.

25 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
5Amazon's first-year sales bar
Average brand age
30 months

Products

Top Cake Flowers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

70 rising

Sellers

86

Top-5 brand share

30%

Top 20: 69%

Top-5 click share

18%

Top 20: 44%

Open market

65%

  • Brand 18%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Cake Flowers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.5×

Search terms

Top Cake Flowers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cake flowers64K/yr
  • flower cupcake toppers48K/yr
  • flowers for cake48K/yr
  • flower cake topper46K/yr
  • flowers for cake decorating46K/yr
  • cake flowers decorations44K/yr
  • flores para pastel21K/yr
  • sugar flowers29K/yr
  • floral cake decorations22K/yr
  • gumpaste flowers for cakes23K/yr

Reviews and returns

What reviews say buyers love and hate about Cake Flowers

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Advertised Vs Actual Product”
3.9%of orders come back
“Doesn't look like picture”
A buyer, on “Advertised Vs Actual Product”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cake Flowers questions

Answered from the same tracked data.