Cake Decorating Kit

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

3.7%

Market size, estimated

$2.2Ma year

Peak month

November2.5× the quietest month

Top search term

cake decorating kit1.1M searches a year

Listings sell for $22.61 on average, from $4.98 to $63.67. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $22.61 that is $45K to $57K a year per listing.

Average price

$22.61inside the $15 to $100 sweet spot

Price range

$4.98–$63.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

$45K–$57K

Returns

1.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #522 within Decorating Tools. It carries 6,445 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#522in Decorating Tools

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

6,445per listing

Listings tracked

27

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months