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Burnt Orange Sheets

Maybe

Products sell for $29.78 on average, inside the sweet spot. But the average product has 95,907 reviews to catch up to, so Burnt Orange Sheets is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$160K/yr269K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
37%top-5 click share · 29 brands · 35 sellers

Flapen Score

Burnt Orange Sheets against its category

The dotted line is the Home & Kitchen average. Past it, Burnt Orange Sheets is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Burnt Orange Sheets market on Amazon at a glance

Shoppers on Amazon United States searched for Burnt Orange Sheets 269K times last year and spent an estimated $160K. The top 5 brands take 53% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
2.0%
Market size, estimated
$160Ka year
Peak month
September2.4× the quietest month
Top search term
terracotta sheets40K searches a year

02 · Price

A sale here is worth $29.78.

Listings sell for $29.78 on average, from $14.74 to $109.09. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $29.78 that is $3K to $7K a year per listing.

Average price
$29.78inside the $15 to $100 sweet spot
Price range
$14.74–$109.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #130 within Sheets & Pillowcases. It carries 95,907 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
9.7%
Average rank
#130in Sheets & Pillowcases
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
95,907per listing
Listings tracked
47

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
49 months

Products

Top Burnt Orange Sheets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

35

Top-5 brand share

53%

Top 20: 94%

Top-5 click share

37%

Top 20: 79%

Open market

41%

  • Brand 114%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Burnt Orange Sheets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.4×

Search terms

Top Burnt Orange Sheets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • terracotta sheets40K/yr
  • orange sheets40K/yr
  • burnt orange sheets51K/yr
  • orange sheets queen20K/yr
  • orange bed sheets19K/yr
  • orange queen sheet set13K/yr
  • burnt orange sheets queen13K/yr
  • terracotta sheets queen10K/yr
  • terracotta bed sheets8K/yr
  • orange queen sheets6K/yr

Reviews and returns

What reviews say buyers love and hate about Burnt Orange Sheets

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“Cheap quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Burnt Orange Sheets questions

Answered from the same tracked data.