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Burnt Orange Comforter

Maybe

Products sell for $45.11 on average, inside the sweet spot. But buyers convert on only 0.6% of searches, so Burnt Orange Comforter is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 49
Market size
$197K/yr693K searches / yr
90-day growth
-5.6%search demand this quarter
Competition
21%top-5 click share · 46 brands · 57 sellers

Flapen Score

Burnt Orange Comforter against its category

The dotted line is the Home & Kitchen average. Past it, Burnt Orange Comforter is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Burnt Orange Comforter market on Amazon at a glance

Shoppers on Amazon United States searched for Burnt Orange Comforter 693K times last year and spent an estimated $197K. The top 5 brands take 51% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 693K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $197K a year.

Searches, last 12 months
693K
Growth, 90 days vs prior 90
-5.6%
Conversion, latest week
0.6%
Market size, estimated
$197Ka year
Peak month
September1.9× the quietest month
Top search term
burnt orange comforter set76K searches a year

02 · Price

A sale here is worth $45.11.

Listings sell for $45.11 on average, from $17.60 to $82.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $45.11 that is $0 to $5K a year per listing.

Average price
$45.11inside the $15 to $100 sweet spot
Price range
$17.60–$82.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #130 within Comforters & Sets. It carries 7,739 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#130in Comforters & Sets
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
7,739per listing
Listings tracked
106

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Burnt Orange Comforter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

46 rising

Sellers

57

Top-5 brand share

51%

Top 20: 88%

Top-5 click share

21%

Top 20: 53%

Open market

44%

  • Brand 117%
  • Brand 213%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Burnt Orange Comforter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×

Search terms

Top Burnt Orange Comforter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • burnt orange comforter set76K/yr
  • orange comforter78K/yr
  • terracotta comforter51K/yr
  • orange comforter set queen54K/yr
  • burnt orange comforter100K/yr
  • orange bedding35K/yr
  • terracotta bedding37K/yr
  • orange comforter set king30K/yr
  • burnt orange bedding28K/yr
  • orange queen comforter set24K/yr

Reviews and returns

What reviews say buyers love and hate about Burnt Orange Comforter

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
14%of negative reviews mention “Size-Overall”
3.5%of orders come back
“Runs Small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Burnt Orange Comforter questions

Answered from the same tracked data.