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bulk blankets for homeless 100 pack

Skip it

Soft demand (-36.3% this quarter) — this niche doesn't clear our bar today.

Market size 22Growth 7Conversion 7Competition 81Returns 37Price range 32Avg price 76Brand share 57Review moat 78Quality gap 72

Competition

Great34%

top-5 click share — an open shelf

Review moat

Great433.09

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$98.03

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Price range

Okay$14.92–$280.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$89K

$89K/yr · 168K searches

Growth

Bad-36.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, bulk blankets for homeless 100 pack is a $89K/yr Amazon United States market (168K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

bulk blankets for homeless 100 pack market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$245K–$294K
units × avg price
Conversion rate
0.5%
Avg BSR
#1,579
Page quality
0%
Prime
96%
Sponsored
96%
Out of stock
21.3%
Avg brand age
39 months
Avg seller age
202 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

21

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

34%

Top 20: 71%

Open market

25%

  • Buryeah19%
  • Bornerwhite18%
  • Upriver15%
  • NovaSunrise10%
  • Kinlop8%
  • Trail maker4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -36.3% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 15.4×

Top bulk blankets for homeless 100 pack search terms

  • bulk blankets for wedding28K/yr
  • wedding blankets for guests bulk14K/yr
  • blankets in bulk for wedding11K/yr
  • blankets bulk 50 pack3K/yr
  • bulk blankets for homeless30K/yr
  • throw blankets in bulk7K/yr
  • blankets for wedding guests bulk6K/yr
  • bulk throw blankets for wedding6K/yr
  • bulk blankets for kids5K/yr
  • blankets for homeless11K/yr
All search terms

Top bulk blankets for homeless 100 pack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$14K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about bulk blankets for homeless 100 pack

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel21%

“Buttery soft material”

Value For Money15%

“GOOD PRODUCT VALUE”

Quality-Overall11%

“the quality of blankets are excellent”

Color9%

“Beautiful color”

Warmth7%

“Perfectly soft and warm”

Size-Overall5%

“Just the right size”

Weight Light5%

“These blankets are very lightweight”

Comfort-Overall4%

“Comfortable”

Advertised Vs Actual Product4%

“As marketed”

Gifting Purpose3%

“gift was well received”

What buyers complain about

Thickness38%

“Too thin”

Quality-Overall22%

“Not good quality”

Material Quality7%

“the fabric is very poor”

Moist/Dry6%

“Unfortunately they came wet and moldy”

Smell4%

“Had a slight odor from being boxed”

Color4%

“White is not white”

Warmth2%

“how is this supposed to keep me warm when theres no thickness to it”

Thin1%

“Thin”

Size-Overall1%

“They are small”

Durability1%

“Not Tear Proof. easily torn”

Top return reasons

Color19%
Thin19%
Material Quality11%
Size-Overall10%
Length7%
Quality-Overall6%
Advertised Vs Actual Product5%
Value For Money5%
Warmth3%
Thickness3%

Common questions

Is bulk blankets for homeless 100 pack profitable to sell on Amazon United States?
The niche generates $89K/yr across 45 tracked products. 5 of 16 products launched in the last 360 days are still selling. 90-day search growth is -36.3%. Flapen's verdict: Skip it (43/100).
How competitive is the bulk blankets for homeless 100 pack niche?
17 brands and 21 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in bulk blankets for homeless 100 pack?
Top complaints mined from reviews: Thickness, Quality-Overall, Material Quality. The return rate is 4.1%.
When does demand for bulk blankets for homeless 100 pack peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 15.4× the quietest.
What does it cost to enter the bulk blankets for homeless 100 pack niche?
Listings span $14.92–$280.44; the average listing price is $98.03 (sweet spot $15–$100). The average incumbent carries 433 reviews — the moat a new listing must climb.