Buffalo Plaid Pillows

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

-13.5%

Conversion, latest week

2.1%

Market size, estimated

$8Ka year

Peak month

November8.5× the quietest month

Top search term

buffalo plaid pillows9K searches a year

Listings sell for $12.95 on average, from $6.93 to $25.61. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $12.95 that is $0 to $1K a year per listing.

Average price

$12.95under the $15 to $100 sweet spot

Price range

$6.93–$25.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.7%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #962 within Decorative Pillows, Inserts & Covers. It carries 5,337 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

9.7%

Average rank

#962in Decorative Pillows, Inserts & Covers

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

5,337per listing

Listings tracked

22

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months