Buffalo Plaid Blanket

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

-6.1%

Conversion, latest week

2.8%

Market size, estimated

$25Ka year

Peak month

November22.5× the quietest month

Top search term

red plaid blanket20K searches a year

Listings sell for $21.52 on average, from $9.25 to $42.11. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $21.52 that is $0 to $2K a year per listing.

Average price

$21.52inside the $15 to $100 sweet spot

Price range

$9.25–$42.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.6%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #1,571 within Throws. It carries 3,809 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

16.6%

Average rank

#1,571in Throws

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

3,809per listing

Listings tracked

20

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months