Brown Pillow Cases

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

4.5%

Market size, estimated

$64Ka year

Peak month

November1.8× the quietest month

Top search term

brown pillow cases82K searches a year

Listings sell for $10.56 on average, from $6.70 to $19.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $10.56 that is $3K to $5K a year per listing.

Average price

$10.56under the $15 to $100 sweet spot

Price range

$6.70–$19.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

4.0%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #71 within Sheets & Pillowcases. It carries 35,812 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#71in Sheets & Pillowcases

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

35,812per listing

Listings tracked

19

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months