Brown Futon
MaybeAn estimated 0.2% of orders come back. But buyers convert on only 0.6% of searches, so Brown Futon is a Maybe.
- Flapen Score
- 57 / 100Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 4957
- Market size
- $80K/yr66K searches / yr
- 90-day growth
- +5.5%search demand this quarter
- Competition
- 26%top-5 click share · 57 brands · 77 sellers
Flapen Score
Brown Futon against its category
The dotted line is the Home & Kitchen average. Past it, Brown Futon is stronger. Inside it, weaker.
Market
The Brown Futon market on Amazon at a glance
Shoppers on Amazon United States searched for Brown Futon 66K times last year and spent an estimated $80K. The top 5 brands take 38% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +5.5%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $80Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- brown futon28K searches a year
02 · Price
A sale here is worth $192.44.
Listings sell for $192.44 on average, from $43.40 to $326.88. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $192.44 that is $0 to $19K a year per listing.
- Average price
- $192.44above the $15 to $100 sweet spot
- Price range
- $43.40–$326.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$19K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 28.5% of listings are out of stock. The average listing ranks #942 within Living Room Furniture. It carries 1,158 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 27%
- Out of stock, average day
- 28.5%
- Average rank
- #942in Living Room Furniture
- Average rating
- 4.00 starsAmazon United States average 4.42 stars
- Average reviews
- 1,158per listing
- Listings tracked
- 92
04 · Newcomers
25 of last year's 40 launches cleared the first-year sales bar.
40 products launched here in the last 12 months. 25 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 40
- Successful launches
- 25Amazon's first-year sales bar
- Average brand age
- 19 months
Products
Top Brown Futon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
57 rising
Sellers
77
Top-5 brand share
38%
Top 20: 78%
Top-5 click share
26%
Top 20: 56%
Open market
58%
- Brand 112%
- Brand 28%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Brown Futon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Brown Futon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- brown futon28K/yr
- black leather futon15K/yr
- brown futon sofa bed8K/yr
- futon brown6K/yr
- brown futon couch6K/yr
- black leather futon couch4K/yr
Reviews and returns
What reviews say buyers love and hate about Brown Futon
We read the reviews and the return reasons for every product selling here.
“Bit small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Futon questions
Answered from the same tracked data.









