Is brown bathroom rug set profitable to sell on Amazon United States?

The niche generates $107K/yr across 97 tracked products. 8 of 28 products launched in the last 360 days are still selling. 90-day search growth is -2.7%. Flapen's verdict: Worth a look (53/100).

How competitive is the brown bathroom rug set niche?

51 brands and 60 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 48% of demand.

What do buyers complain about in brown bathroom rug set?

Top complaints mined from reviews: Size-Overall, Grip, Quality-Overall. The return rate is 4.1%.

When does demand for brown bathroom rug set peak?

Demand peaks in Jan–Nov; the busiest month runs 1.9× the quietest.

What does it cost to enter the brown bathroom rug set niche?

Listings span $7.76–$40.71; the average listing price is $23.45 (sweet spot $15–$100). The average incumbent carries 11,472 reviews — the moat a new listing must climb.

brown bathroom rug set

Worth a look

Shows a sweet-spot price point ($23.45 avg), but a deep review moat (11,472 avg reviews) keeps it on the watch list.

Avg price

Incredible$23.45

avg listing price — sweet spot $15–$100

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great48%

top-5 brand share — no brand owns this niche

Price range

Great$7.76–$40.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Market size

Okay$107K

$107K/yr · 234K searches

Growth

Bad-2.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Review moat

Bad11,472.15

avg incumbent reviews — the moat a new listing must climb

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, brown bathroom rug set is a $107K/yr Amazon United States market (234K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Nov. Verdict: Worth a look — 53/100.

Data updated Jul 5, 2026 · scored weekly · How we score niches

brown bathroom rug set market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $117K–$141K; units × avg price
Conversion rate: 1.9%
Avg BSR: #236
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 6.7%
Avg brand age: 39 months
Avg seller age: 202 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

51 flat

Sellers

Top-5 brand share

48%

Top 20: 83%

Top-5 click share

21%

Top 20: 56%

Open market

47%

OLANLY13%
MIULEE10%
HOMEIDEAS9%
HUXMEYSON9%
Yimobra8%
ACCUMTEK6%

Demand & seasonality

Weekly Amazon search volume, last 65 weeks — -2.7% search growth over the last 90 days.

Peak months: Jan, Nov · busiest ÷ quietest = 1.9×

Open Trend

Top brown bathroom rug set search terms

brown bathroom rug set57K/yr -26.4%1.4% conv.
dark brown bathroom rugs42K/yr -2.0%1.4% conv.
chocolate brown bathroom rugs19K/yr +4.6%1.3% conv.
dark brown bath mat16K/yr +19.2%2.6% conv.
brown shower mat15K/yr +25.7%1.9% conv.
dark brown bathroom rug set10K/yr +9.2%2.1% conv.
chocolate bathroom rugs10K/yr -6.3%1.9% conv.
brown bath mat set9K/yr +29.8%2.1% conv.
brown bathroom rugs set9K/yr -4.5%1.9% conv.
brown bathroom mats7K/yr +30.1%1.1% conv.

All search terms

Top brown bathroom rug set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yimobra Bathroom Rug Mat Non Slip and Super Absorbent Bath Mat Machine Washable Quick Dry Ultra Plush Chenille Shower Rugs for Bathroom Floor Sink Tub and Shower Outside Brown 24 x 17

Yimobra$12.954.4★9,177 rev

HUXMEYSON Bathroom Rugs Sets 3 Piece Non-Slip & Quick Dry Bath Mat Set Ultra Soft Velvet Bath Rugs for Bathroom Toilet and Shower Floor Brown

HUXMEYSON$29.504.4★1,083 rev

HOMEIDEAS Bathroom Rugs Sets 2 Piece Super Soft and Absorbent Non Slip Microfiber Machine Washable Bath Mat Set (20 x 32 + 16 x 24 Brown)

HOMEIDEAS$26.184.3★2,956 rev

AMOAMI Upgraded Waffle Bath Mat Super Absorbent Non Slip Bath Mats for Bathroom Floor Machine Washable Bathroom Rugs with Tassels Rubber Backed Bathroom Mats Ultra Soft 17 x 24 Brown

AMOAMI$7.844.0★5,506 rev

HOMEIDEAS Bathroom Rugs Sets 3 Piece Super Soft and Absorbent Non Slip Microfiber Toilet Bath Mat with U-Shaped (Brown)

HOMEIDEAS$34.284.4★1,638 rev

Newest

by launch date

MIULEE Waffle Bathroom Runner Rugs Long Bath Mat 2x6(24x72) Chocolate

MIULEE$30.42127 rev

2mo ago

Neween Bathroom Rugs Set 3 Piece Absorbent Memory Foam Bath Mat Brown

Neween$20.1156 rev

4mo ago

MIULEE Set of 2 Waffle Bathroom Rugs Chocolate Boho Bath Mat 17x24+18x30 in

MIULEE$27.08196 rev

5mo ago

KescherAb Bathroom Rugs Sets 3 Pieces Thicker Memory Foam Bath Mat with Non Slip Backing Machine Wash Dries Quickly Ultra Soft Coffee Bath Carpet with Toilet Rug for Bathroom Kitchen Tub

KescherAb$20.71101 rev

7mo ago

HUXMEYSON Bathroom Rugs Sets 2 Piece Non-Slip & Quick Dry Bath Mat Set Ultra Soft Velvet Bath Rugs for Bathroom Toilet and Shower Floor Brown

HUXMEYSON$22.661,083 rev

10mo ago

What buyers say about brown bathroom rug set

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel13%

“Soft to the touch”

Quality-Overall12%

“Amazing quality”

Absorbency9%

“Good absorption”

Advertised Vs Actual Product7%

“As described”

Value For Money7%

“Very affordable”

Grip6%

“No slip”

Color6%

“The colors are vibrant”

Size-Overall5%

“Fits perfect in my rv”

Comfort-Overall5%

“It's comfortable”

Thickness3%

“This mat has a nice thickness to it”

What buyers complain about

Size-Overall25%

“Little small”

Grip13%

“Doesnt grip at all”

Quality-Overall8%

“Average quality”

Thickness7%

“not as thick as described”

Advertised Vs Actual Product5%

“False advertising”

Adhesion/Stickiness3%

“they do not stick all that well”

Value For Money3%

“Not worth the money at half the price”

Color2%

“Wrong color”

Durability2%

“Also falling apart after one week”

Washability2%

“Falls apart in washer/dryer”

Top return reasons

Size-Overall50%

Color17%

Advertised Vs Actual Product6%

Quality-Overall5%

Material Quality4%

Thickness3%

Grip2%

Thin2%

Value For Money1%

Display Colors1%

Common questions

Is brown bathroom rug set profitable to sell on Amazon United States?: The niche generates $107K/yr across 97 tracked products. 8 of 28 products launched in the last 360 days are still selling. 90-day search growth is -2.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the brown bathroom rug set niche?: 51 brands and 60 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in brown bathroom rug set?: Top complaints mined from reviews: Size-Overall, Grip, Quality-Overall. The return rate is 4.1%.
When does demand for brown bathroom rug set peak?: Demand peaks in Jan–Nov; the busiest month runs 1.9× the quietest.
What does it cost to enter the brown bathroom rug set niche?: Listings span $7.76–$40.71; the average listing price is $23.45 (sweet spot $15–$100). The average incumbent carries 11,472 reviews — the moat a new listing must climb.