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Brewista

Fail

The top 5 brands take 97% of clicks, so Brewista is a Fail.

Flapen Score
32
32 / 100
Ranks 10,503 of 11,240 Home & Kitchen niches · −17 vs the category median of 49
Market size
$46K/yr40K searches / yr
90-day growth
-3.3%search demand this quarter
Competition
59%top-5 click share · 7 brands · 16 sellers

Flapen Score

Brewista against its category

The dotted line is the Home & Kitchen average. Past it, Brewista is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brewista market on Amazon at a glance

Shoppers on Amazon United States searched for Brewista 40K times last year and spent an estimated $46K. The top 5 brands take 97% of clicks. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
-3.3%
Conversion, latest week
1.0%
Market size, estimated
$46Ka year
Top search term
brewista20K searches a year

02 · Price

A sale here is worth $115.01.

Listings sell for $115.01 on average, from $37.43 to $173.46. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $115.01 that is $0 to $12K a year per listing.

Average price
$115.01above the $15 to $100 sweet spot
Price range
$37.43–$173.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,048 within Coffee, Tea & Espresso. It carries 1,660 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,048in Coffee, Tea & Espresso
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
1,660per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Brewista products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

16

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

1%

  • Brand 186%
  • Brand 23%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (1 brand, 1%)

Demand

Brewista search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.6× · 8 of 12 months tracked

Search terms

Top Brewista search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brewista20K/yr
  • brewista kettle15K/yr
  • brewista electric kettle4K/yr

Reviews and returns

What reviews say buyers love and hate about Brewista

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Heating”
20%of negative reviews mention “Durability”
4.2%of orders come back
“Failed in a few months”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Brewista questions

Answered from the same tracked data.