Boyfriend Pillow

Shoppers searched for this 292K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.

Searches, last 12 months

292K

Growth, 90 days vs prior 90

-21.8%

Conversion, latest week

1.1%

Market size, estimated

$115Ka year

Peak month

December6.3× the quietest month

Top search term

boyfriend pillow200K searches a year

Listings sell for $36.65 on average, from $24.33 to $67.07. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $36.65 that is $4K to $9K a year per listing.

Average price

$36.65inside the $15 to $100 sweet spot

Price range

$24.33–$67.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

2.7%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #77 within Bed Pillows & Positioners. It carries 2,867 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

18.2%

Average rank

#77in Bed Pillows & Positioners

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

2,867per listing

Listings tracked

24

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months