Bow Towels

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

106K

Growth, 90 days vs prior 90

-27.4%

Conversion, latest week

1.6%

Market size, estimated

$31Ka year

Top search term

bow towels19K searches a year

Listings sell for $18.14 on average, from $5.71 to $48.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.14 that is $0 to $2K a year per listing.

Average price

$18.14inside the $15 to $100 sweet spot

Price range

$5.71–$48.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #897 within Towels. It carries 1,032 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

98%

Out of stock, average day

9.1%

Average rank

#897in Towels

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

1,032per listing

Listings tracked

63

29 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

29

Successful launches

2Amazon's first-year sales bar

Average brand age

16 months