Book Vase

Shoppers searched for this 775K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $248K a year.

Searches, last 12 months

775K

Growth, 90 days vs prior 90

-11.6%

Conversion, latest week

1.3%

Market size, estimated

$248Ka year

Peak month

December2.6× the quietest month

Top search term

book vase339K searches a year

Listings sell for $24.59 on average, from $7.74 to $38.76. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.59 that is $2K to $6K a year per listing.

Average price

$24.59inside the $15 to $100 sweet spot

Price range

$7.74–$38.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

3.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #1,750 within Vases. It carries 291 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

5.9%

Average rank

#1,750in Vases

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

291per listing

Listings tracked

60

21 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

6Amazon's first-year sales bar

Average brand age

23 months