Boo Sign
FailShoppers spend an estimated $16K a year here, so Boo Sign is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $16K/yr74K searches / yr
- 90-day growth
- +244.2%search demand this quarter
- Competition
- 66%top-5 click share · 12 brands · 15 sellers
Flapen Score
Boo Sign against its category
The dotted line is the Home & Kitchen average. Past it, Boo Sign is stronger. Inside it, weaker.
Market
The Boo Sign market on Amazon at a glance
Shoppers on Amazon United States searched for Boo Sign 74K times last year and spent an estimated $16K. The top 5 brands take 77% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +244.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +244.2%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $16Ka year
- Top search term
- boo sign21K searches a year
02 · Price
A sale here is worth $16.13.
Listings sell for $16.13 on average, from $7.56 to $23.13. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.13 that is $0 to $2K a year per listing.
- Average price
- $16.13inside the $15 to $100 sweet spot
- Price range
- $7.56–$23.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 4.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 42.9% of listings are out of stock. The average listing ranks #21,174 within Decorative Signs & Plaques. It carries 93 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 88%
- Out of stock, average day
- 42.9%
- Average rank
- #21,174in Decorative Signs & Plaques
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 93per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Boo Sign products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 1, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bucherry Halloween Wooden Boo Letters with LED Light 3D Carved Sign with Warm String Light Haunted House Tabletop Decoration Sign for Home Kitchen Fireplace Halloween Party Decor
- Price
- $20.84
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Halloween Decorations-3 Marquee Light up Letters BOO Decorative Sign Halloween Decor for Kitchen Tabletop Fireplace Mantel Party Indoor
- Price
- $23.13
- Rating
- 4.3/5
- Reviews
- 215
- Age
- 2y ago

DIYDEC Halloween Decorations Indoor-3 LED Marquee Light Up Letters Black Boo Sign Halloween Letter Lights for Home Indoor Kitchen Fireplace Party Table Decor Supplies
- Price
- $16.22
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 2y ago

DIYDEC Halloween Decorations Indoor 3pcs Marquee Light Up Letters Boo Sign Halloween BOO Decor for Home Indoor Kitchen Fireplace Party Table
- Price
- $16.81
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 3mo ago

Bucherry 3 Pcs Halloween Boo Sign Table Decorations Wooden Happy Boo Day Indoor Tabletop Shelf Decor Retro Tier Tray Decor Rustic Farmhouse Vintage for Halloween Party Home Display
- Price
- $14.09
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 1y ago
Trending
estimated 90-day click momentum
InnovTools Halloween BOO Light Up Letters with Ghost Sign Halloween LED Marquee Spooky Room Decor for Home Table Centerpieces Wall Display Battery Operated BOO Ghost Light Indoor Outdoor Decorations
- Price
- $21.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

InnovTools Autumn Halloween Decorations BOO Marquee Letters with Ghost Light Purple LED Light Up Sign Spooky Table Centerpiece Wall Decor for Halloween Home Room Indoor Party Battery Operated Signs
- Price
- $21.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Bucherry Halloween Wooden Boo Letters with LED Light 3D Carved Sign with Warm String Light Haunted House Tabletop Decoration Sign for Home Kitchen Fireplace Halloween Party Decor
- Price
- $20.84
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

DIYDEC Halloween Decorations Indoor 3pcs Marquee Light Up Letters Boo Sign Halloween BOO Decor for Home Indoor Kitchen Fireplace Party Table
- Price
- $16.81
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 3mo ago

Halloween Decorations-3 Marquee Light up Letters BOO Decorative Sign Halloween Decor for Kitchen Tabletop Fireplace Mantel Party Indoor
- Price
- $23.13
- Rating
- 4.3/5
- Reviews
- 215
- Age
- 2y ago
Newest
by launch date
Bucherry Halloween Wooden Boo Letters with LED Light 3D Carved Sign with Warm String Light Haunted House Tabletop Decoration Sign for Home Kitchen Fireplace Halloween Party Decor
- Price
- $20.84
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

InnovTools Halloween BOO Light Up Letters with Ghost Sign Halloween LED Marquee Spooky Room Decor for Home Table Centerpieces Wall Display Battery Operated BOO Ghost Light Indoor Outdoor Decorations
- Price
- $21.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

InnovTools Autumn Halloween Decorations BOO Marquee Letters with Ghost Light Purple LED Light Up Sign Spooky Table Centerpiece Wall Decor for Halloween Home Room Indoor Party Battery Operated Signs
- Price
- $21.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

DIYDEC Halloween Decorations Indoor 3pcs Marquee Light Up Letters Boo Sign Halloween BOO Decor for Home Indoor Kitchen Fireplace Party Table
- Price
- $16.81
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 3mo ago

Halloween Decor 3 LED Light Up Marquee Letters Boo Sign Cute Fall Halloween Decorations for Party Tabletop Mantel Kitchen Bathroom Bedroom Desk Window Porch Office Wall Fireplace Home Indoor Outdoor
- Price
- $17.44
- Rating
- 3.9/5
- Reviews
- 45
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
15
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 100%
Open market
18%
- Bucherry42%
- DIYDEC13%
- FestalMart12%
- Sereficy6%
- COCHIE5%
- LaZimnInc5%
- Open — no brand owns it (6 brands, 18%)
Demand
Boo Sign search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 76.8× · 9 of 12 months tracked
Search terms
Top Boo Sign search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- boo sign21K/yr
- boo light up letters6K/yr
- boo decor7K/yr
- boo decorations4K/yr
- halloween boo6K/yr
- boo sign halloween8K/yr
- boo letters4K/yr
- boo letters halloween4K/yr
- boo halloween decor7K/yr
- boo light up sign3K/yr
Reviews and returns
What reviews say buyers love and hate about Boo Sign
We read the reviews and the return reasons for every product selling here.
“felt the photos were misleading for the actual size of the sign”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boo Sign questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









