Bolster Pillow Insert

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +53.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+53.7%

Conversion, latest week

4.3%

Market size, estimated

$40Ka year

Top search term

bolster pillow insert25K searches a year

Listings sell for $29.64 on average, from $12.95 to $55.39. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $29.64 that is $0 to $3K a year per listing.

Average price

$29.64inside the $15 to $100 sweet spot

Price range

$12.95–$55.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.0%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #287 within Decorative Pillows, Inserts & Covers. It carries 686 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

60%

Out of stock, average day

1.3%

Average rank

#287in Decorative Pillows, Inserts & Covers

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

686per listing

Listings tracked

20

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months