Is boho coasters profitable to sell on Amazon United States?

The niche generates $54K/yr across 69 tracked products. 5 of 20 products launched in the last 360 days are still selling. 90-day search growth is +16.7%. Flapen's verdict: Worth a look (53/100).

How competitive is the boho coasters niche?

51 brands and 58 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 34% of demand.

What do buyers complain about in boho coasters?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 1.5%.

When does demand for boho coasters peak?

Demand peaks in Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the boho coasters niche?

Listings span $3.77–$19.70; the average listing price is $10.69 (sweet spot $15–$100). The average incumbent carries 933 reviews — the moat a new listing must climb.

boho coasters

Worth a look

Shows no brand lock-in (top 5 brands take 34% of clicks), but a small market ($54K/yr) keeps it on the watch list.

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Competition

Great25%

top-5 click share — an open shelf

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Good932.81

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+16.7%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.69

avg listing price — sweet spot $15–$100

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Price range

Okay$3.77–$19.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$54K

$54K/yr · 196K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, boho coasters is a $54K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Aug. Verdict: Worth a look — 53/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

boho coasters market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $53K–$64K; units × avg price
Conversion rate: 2.6%
Avg BSR: #487
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 3.3%
Avg brand age: 28 months
Avg seller age: 171 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

51 falling

Sellers

Top-5 brand share

34%

Top 20: 79%

Top-5 click share

25%

Top 20: 64%

Open market

61%

ABenkle11%
Lazebox8%
Mckanti5%
OIAHOMY5%
Whaline5%
Coomin4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +16.7% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.6×

Open Trend

Top boho coasters search terms

boho coasters62K/yr +14.9%2.3% conv.
woven coasters35K/yr +24.7%2.3% conv.
fabric coasters30K/yr +15.6%1.7% conv.
soft coasters10K/yr +21.7%2.4% conv.
coasters boho10K/yr +14.0%1.6% conv.
boho coaster9K/yr +8.6%2.5% conv.
boho coasters set of 49K/yr -5.3%1.6% conv.
cotton coasters9K/yr +23.9%1.7% conv.
woven coasters for drinks5K/yr +32.6%2.7% conv.
woven coaster5K/yr +34.4%1.9% conv.

All search terms

Top boho coasters products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ABenkle 8 Pcs Drink Coasters with Holder Cotton Woven Absorbent Coasters for Drinks Minimalist Home Decor Coaster Set for Wooden Tabletop Protection Table 4.3 inches Mixed Brown

ABenkle$9.084.8★2,389 rev

Lazebox Coasters Set of 8 for Drinks 4 Inch Large Coasters for Coffee Table Tabletop Protection for Hot & Cold Drinks Versatile Coasters for Home Decor Non-Slip & Easy to Clean Coffee

Lazebox$7.814.7★2,170 rev

Coomin Boho Coasters for Drinks Handmade Coasters 7.4in 2p Beige

Coomin$8.804.8★1,249 rev

CHIYOSING Coasters Set of 8 for Drinks with Holder 4 Colors Absorbent Coasters Boho Cotton Woven Coaster Set for Living Room Decor Tabletop Protection Suitable for Drinks Beer Coffee

CHIYOSING$8.034.9★45 rev

Whaline Boho Macrame Coasters Set of 4 Handmade Woven Drink Coaster Bohemian Cup Mat Pad with Tassel for Home Kitchen Office Party Table Decoration

Whaline$13.514.7★119 rev

Newest

by launch date

CHIYOSING Coasters Set of 8 for Drinks with Holder 4 Colors Absorbent Coasters Boho Cotton Woven Coaster Set for Living Room Decor Tabletop Protection Suitable for Drinks Beer Coffee

CHIYOSING$8.0345 rev

3mo ago

Boho Woven Coasters Set of 6 Absorbent Drink Coasters for Coffee Table Rustic Farmhouse Table Decor Southwestern Aesthetic Handmade Style Housewarming Gift

Daisy & Dino$11.6914 rev

4mo ago

Boho Woven Coasters for Coffee Table Decor - Set of 6 Absorbent Blue Coasters Modern Minimalist Home Decor Housewarming Gift 4.0 Inch

Daisy & Dino$9.6746 rev

7mo ago

HHHAZ Coasters Set of 4 Boho 4-Color

HHHAZ$4.55125 rev

8mo ago

Guduling 4pcs Boho Macrame Coasters Handmade Woven Coasters with Tassel Edges for Coffee Home Kitchen Office Table Decoration

guduling$8.937 rev

11mo ago

What buyers say about boho coasters

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good product well-made”

Color11%

“Accurate color”

Value For Money9%

“Good value for the money”

Design-Overall7%

“The coasters have a beautiful design”

Advertised Vs Actual Product7%

“Exactly What I Wanted”

Size-Overall5%

“Good Size”

Absorbency4%

“They are absorbent”

Durability4%

“not break them”

Thickness3%

“The glass is thick”

Ease Of Use3%

“easy to access”

What buyers complain about

Size-Overall16%

“Really small”

Quality-Overall10%

“No quality control”

Adhesion/Stickiness6%

“Sticking”

Color4%

“The colors are different”

Thickness4%

“They're thicker”

Strength3%

“it breaks easily”

Value For Money3%

“It was a waste of money”

Material Quality3%

“Material frays within hours of coming out of packaging”

Durability2%

“it breaks easily”

Stain Resistance2%

“so I know I'm taking a risk that they might stain”

Top return reasons

Color28%

Size-Overall19%

Quality-Overall10%

Advertised Vs Actual Product8%

Material Quality7%

Value For Money3%

Defective Material/Parts3%

Display Colors2%

Strength2%

Thin2%

Common questions

Is boho coasters profitable to sell on Amazon United States?: The niche generates $54K/yr across 69 tracked products. 5 of 20 products launched in the last 360 days are still selling. 90-day search growth is +16.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the boho coasters niche?: 51 brands and 58 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 34% of demand.
What do buyers complain about in boho coasters?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 1.5%.
When does demand for boho coasters peak?: Demand peaks in Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the boho coasters niche?: Listings span $3.77–$19.70; the average listing price is $10.69 (sweet spot $15–$100). The average incumbent carries 933 reviews — the moat a new listing must climb.