Body Pillow

Shoppers searched for this 9.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.6M a year.

Searches, last 12 months

9.9M

Growth, 90 days vs prior 90

+2.6%

Conversion, latest week

3.1%

Market size, estimated

$8.6Ma year

Peak month

December1.8× the quietest month

Top search term

body pillow6.3M searches a year

Listings sell for $27.70 on average, from $11.88 to $48.57. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At $27.70 that is $277K to $346K a year per listing.

Average price

$27.70inside the $15 to $100 sweet spot

Price range

$11.88–$48.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

10,000–12,500

Revenue per listing a year

$277K–$346K

Returns

2.3%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #21 within Bed Pillows & Positioners. It carries 5,016 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#21in Bed Pillows & Positioners

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

5,016per listing

Listings tracked

33

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months