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Blush Towels

Maybe

Products sell for $30.91 on average, inside the sweet spot. But shoppers spend an estimated $45K a year here, so Blush Towels is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$45K/yr60K searches / yr
90-day growth
-6.5%search demand this quarter
Competition
24%top-5 click share · 42 brands · 45 sellers

Flapen Score

Blush Towels against its category

The dotted line is the Home & Kitchen average. Past it, Blush Towels is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blush Towels market on Amazon at a glance

Shoppers on Amazon United States searched for Blush Towels 60K times last year and spent an estimated $45K. The top 5 brands take 44% of clicks. Demand peaks in Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-6.5%
Conversion, latest week
2.4%
Market size, estimated
$45Ka year
Peak month
July1.5× the quietest month
Top search term
dusty rose bath towels10K searches a year

02 · Price

A sale here is worth $30.91.

Listings sell for $30.91 on average, from $7.14 to $98.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $30.91 that is $0 to $3K a year per listing.

Average price
$30.91inside the $15 to $100 sweet spot
Price range
$7.14–$98.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #217 within Towels. It carries 4,623 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
99%
Out of stock, average day
6.8%
Average rank
#217in Towels
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
4,623per listing
Listings tracked
82

04 · Newcomers

5 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Blush Towels products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

42 rising

Sellers

45

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

24%

Top 20: 54%

Open market

50%

  • Brand 118%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Blush Towels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Search terms

Top Blush Towels search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dusty rose bath towels10K/yr
  • blush pink towels9K/yr
  • blush towels7K/yr
  • blush bath towels7K/yr
  • dusty rose towels6K/yr
  • blush hand towels5K/yr
  • rose towels4K/yr
  • blush hand towels for bathroom5K/yr
  • rose gold towels2K/yr
  • blush towels bathroom sets2K/yr

Reviews and returns

What reviews say buyers love and hate about Blush Towels

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Soft Feel”
15%of negative reviews mention “Thickness”
3.1%of orders come back
“Not as thick as I expected”
A buyer, on “Thickness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Blush Towels questions

Answered from the same tracked data.