Bluey Plates

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $223K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

-16.6%

Conversion, latest week

6.2%

Market size, estimated

$223Ka year

Peak month

September2.0× the quietest month

Top search term

bluey plates60K searches a year

Listings sell for $17.88 on average, from $8.22 to $29.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $17.88 that is $4K to $9K a year per listing.

Average price

$17.88inside the $15 to $100 sweet spot

Price range

$8.22–$29.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

1.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #1,952 within Party Packs. It carries 899 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#1,952in Party Packs

Average rating

4.75 starsAmazon United States average 4.42 stars

Average reviews

899per listing

Listings tracked

34

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

30 months