bluey happy birthday banner
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Review moat
Great341.53avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Great$4.66–$49.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.72avg listing price — sweet spot $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$37K$37K/yr · 72K searches
According to Flapen's Amazon United States niche tracking, bluey happy birthday banner is a $37K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jan–Aug. Verdict: Skip it — 48/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
bluey happy birthday banner market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $29K–$37K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #1,931
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 5.0%
- Avg brand age
- 22 months
- Avg seller age
- 181 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
34 falling
Sellers
53
Top-5 brand share
56%
Top 20: 91%
Top-5 click share
33%
Top 20: 73%
Open market
39%
- Unique21%
- BOBORAT16%
- Tewess9%
- Anagram5%
- ERAOLIAE5%
- Chiisong5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.3% search growth over the last 90 days.Peak months: Jan, Aug · busiest ÷ quietest = 2.2×
Top bluey happy birthday banner search terms
- pink bluey birthday decorations27K/yr
- bluey happy birthday banner20K/yr
- bluey birthday decorations pink10K/yr
- bluey banner birthday7K/yr
- happy birthday bluey banner6K/yr
- bluey party banner3K/yr
Top bluey happy birthday banner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
96Pcs Cartoon Pink Dog Tableware Set Disposable Dinnerware for Girls Birthday Party Bday Pink Decorations with Plates and Napkins Sets Serve 24 Guests
Tewess$18.204.7★55 rev
Bluey Birthday Banner and 3 Hanging Swirl Decorations - Bluey Birthday Decorations and Party Supplies - Officially Licensed
Unique$8.154.5★46 rev
Kids Birthday Party Decoration Set Pink Blue Orange Animal Theme 18 Piece Balloon Pack with Banner Cake Topper Party Supplies
BOBORAT$14.964.6★152 rev
5x3ft Blue Dog Birthday Background Kids Blue Cartoon Photography Backdrop Boys Girls Birthday Party Wall Decorations Photo Props Cute Photo Backgrounds Banner Birthday Party Supplies (Blue Dog)
ERAOLIAE$9.754.7★44 rev
BOBORAT 5 * 3ft Blue Dog Birthday Backdrop Birthday Party Decoration Background Pink Cute Cartoon Theme Photo Banner for Girl Woman Kid Adult (Style A)
BOBORAT$8.644.8★413 rev
Newest
by launch dateBluey Birthday Banner and 3 Hanging Swirl Decorations - Bluey Birthday Decorations and Party Supplies - Officially Licensed
Unique$8.1546 rev
Bluey Birthday Banner and Bluey Tablecloth with Hanging Swirls - Bluey Birthday Decorations and Party Supplies - Officially Licensed
Unique$12.8645 rev
Unique Bluey Birthday Banner and Bluey Tablecloth - Birthday Decorations and Party Supplies - Officially Licensed
Unique$9.94115 rev
Pink Number 5 Birthday Candle with Paw Print Design Cat and Dog Theme Cake Topper for Party Decorations for Pet Party Decor Anniversary Celebrations Supplies (Pink Number 5)
woiodora$6.3360 rev
Bluey Birthday Banner and 6 Hanging Swirls | Bluey Birthday Decorations | Party Supplies | Officially Licensed
Unique$11.5348 rev
Trending
90-day click momentumPink Number 5 Birthday Candle with Paw Print Design Cat and Dog Theme Cake Topper for Party Decorations for Pet Party Decor Anniversary Celebrations Supplies (Pink Number 5)
woiodora$6.334.7★
5x3ft Blue Dog Birthday Background Kids Blue Cartoon Photography Backdrop Boys Girls Birthday Party Wall Decorations Photo Props Cute Photo Backgrounds Banner Birthday Party Supplies (Blue Dog)
ERAOLIAE$9.754.7★
HandTool Blue Pink Birthday Decorations Party Supplies Including Banner Tablecloth Cake Toppers Balloons Hanging Swirls Birthday Party Decorations
HandTool$22.485.0★
Bluey Birthday Banner and 3 Hanging Swirl Decorations - Bluey Birthday Decorations and Party Supplies - Officially Licensed
Unique$8.154.5★
Bluey Birthday Banner and Bluey Tablecloth with Hanging Swirls - Bluey Birthday Decorations and Party Supplies - Officially Licensed
Unique$12.864.8★
What buyers say about bluey happy birthday banner
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality”
“Cute colors”
“Size was accurate”
“Reasonably priced”
“Better than expected”
“Easy to put together”
“The design is fun”
“Durable and cute”
“easy to hang up”
“Bright, vibrant, and the prints look crisp and authentic”
What buyers complain about
“Bad quality”
“cannot inflate properly”
“I was looking for some more thicker”
“Huge”
“feels a bit lacking for the price point”
“Not durable at all”
“Another reviewer said that it's not adhesive”
“Very fragile and break easily”
“orange isnt one of the balloon colors”
“Leak air”
Top return reasons
Common questions
- Is bluey happy birthday banner profitable to sell on Amazon United States?
- The niche generates $37K/yr across 53 tracked products. 8 of 19 products launched in the last 360 days are still selling. 90-day search growth is -10.3%. Flapen's verdict: Skip it (48/100).
- How competitive is the bluey happy birthday banner niche?
- 34 brands and 53 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in bluey happy birthday banner?
- Top complaints mined from reviews: Quality-Overall, Inflation/Deflation, Thickness. The return rate is 2.8%.
- When does demand for bluey happy birthday banner peak?
- Demand peaks in Jan–Aug; the busiest month runs 2.2× the quietest.
- What does it cost to enter the bluey happy birthday banner niche?
- Listings span $4.66–$49.98; the average listing price is $14.72 (sweet spot $15–$100). The average incumbent carries 342 reviews — the moat a new listing must climb.