Blue Wreath
FailDemand is soft, at -20.7% this quarter, so Blue Wreath is a Fail.
- Flapen Score
- 49 / 100Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median49
- Market size
- $68K/yr166K searches / yr
- 90-day growth
- -20.7%search demand this quarter
- Competition
- 40%top-5 click share · 30 brands · 33 sellers
Flapen Score
Blue Wreath against its category
The dotted line is the Home & Kitchen average. Past it, Blue Wreath is stronger. Inside it, weaker.
Market
The Blue Wreath market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Wreath 166K times last year and spent an estimated $68K. The top 5 brands take 60% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 166K
- Growth, 90 days vs prior 90
- -20.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $68Ka year
- Peak month
- November6.5× the quietest month
- Top search term
- blue wreath41K searches a year
02 · Price
A sale here is worth $29.26.
Listings sell for $29.26 on average, from $14.30 to $57.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $29.26 that is $0 to $3K a year per listing.
- Average price
- $29.26inside the $15 to $100 sweet spot
- Price range
- $14.30–$57.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.7% of listings are out of stock. The average listing ranks #696 within Wreaths. It carries 240 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 23.7%
- Average rank
- #696in Wreaths
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 240per listing
- Listings tracked
- 42
04 · Newcomers
6 of last year's 24 launches cleared the first-year sales bar.
24 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 24
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Blue Wreath products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
30 falling
Sellers
33
Top-5 brand share
60%
Top 20: 91%
Top-5 click share
40%
Top 20: 77%
Open market
37%
- Brand 125%
- Brand 215%
- Brand 312%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Blue Wreath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 6.5×
Search terms
Top Blue Wreath search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blue wreath41K/yr
- blue wreaths for front door23K/yr
- blue door wreath10K/yr
- blue and white wreath8K/yr
- navy blue wreath6K/yr
- blue wreaths6K/yr
- bluebonnet wreath5K/yr
- blue christmas wreath33K/yr
- blue and silver wreath4K/yr
- christmas wreath blue7K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Wreath
We read the reviews and the return reasons for every product selling here.
“as the box is quite small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Wreath questions
Answered from the same tracked data.









