Blue Towels

Shoppers searched for this 337K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $312K a year.

Searches, last 12 months

337K

Growth, 90 days vs prior 90

+15.5%

Conversion, latest week

3.2%

Market size, estimated

$312Ka year

Peak month

January1.7× the quietest month

Top search term

blue towels105K searches a year

Listings sell for $29.19 on average, from $2.91 to $70.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $29.19 that is $3K to $7K a year per listing.

Average price

$29.19inside the $15 to $100 sweet spot

Price range

$2.91–$70.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #38 within Towels. It carries 17,539 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#38in Towels

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

17,539per listing

Listings tracked

55

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months