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54

blue hydrangea wreath

Worth a look

Shows a sweet-spot price point ($33.98 avg), but a small market ($42K/yr) keeps it on the watch list.

Market size 10Growth 29Conversion 30Competition 82Returns 42Price range 95Avg price 95Brand share 94Review moat 86Quality gap 52

Avg price

Incredible$33.98

avg listing price — sweet spot $15–$100

Price range

Incredible$17.63–$57.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great41%

top-5 brand share — no brand owns this niche

Review moat

Great285.38

avg incumbent reviews — the moat a new listing must climb

Competition

Great33%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+2.9%

90-day search growth — must beat 0% to launch

Market size

Bad$42K

$42K/yr · 52K searches

According to Flapen's Amazon United States niche tracking, blue hydrangea wreath is a $42K/yr Amazon United States market (52K searches/yr). The top 5 brands hold 41% of demand. Verdict: Worth a look — 54/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

blue hydrangea wreath market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$25K–$34K
units × avg price
Conversion rate
2.4%
Avg BSR
#3,295
Page quality
0%
Prime
98%
Sponsored
91%
Out of stock
7.4%
Avg brand age
22 months
Avg seller age
242 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

44 falling

Sellers

58

Top-5 brand share

41%

Top 20: 79%

Top-5 click share

33%

Top 20: 70%

Open market

55%

  • Quixem13%
  • BLOSMON9%
  • Briful7%
  • FOTEEWL7%
  • cxoxonew5%
  • NaturaWre5%

Demand

Weekly Amazon search volume, last 15 weeks — +2.9% search growth over the last 90 days.
2K2KApr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top blue hydrangea wreath search terms

  • blue hydrangea wreath26K/yr
  • white hydrangea wreath12K/yr
  • hydrangea door wreath8K/yr
  • blue hydrangea wreaths for front door5K/yr
All search terms

Top blue hydrangea wreath products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blue hydrangea wreath

What buyers praise and complain about, mined from review topics.

What buyers love

Color20%

“Beautiful color”

Quality-Overall17%

“Amazing quality”

Value For Money12%

“Great deal”

Embellishment/Embroidery Quality9%

“really compliments my home decor”

Advertised Vs Actual Product6%

“Exactly as Pictured”

Size-Overall6%

“It fits my vibe”

Design-Overall4%

“Unique designs”

Shape/Style3%

“Great shape”

Brightness/Shine/Glow3%

“they give it such a soft glow”

Fluffiness2%

“Nice and full after fluffing out”

What buyers complain about

Size-Overall25%

“To small”

Advertised Vs Actual Product12%

“False advertising”

Quality-Overall5%

“Overpriced for the quality”

Value For Money5%

“Tad pricey”

Color5%

“Not what I expected Great color”

Material Quality3%

“They are made of a plasticky material”

Fluffiness3%

“not as full as I wanted even after fluffing”

Durability2%

“things would fall out everyday”

Strength2%

“Flimsy”

Shape/Style1%

“round center shape is really hard to see”

Top return reasons

Size-Overall48%
Color13%
Advertised Vs Actual Product13%
Quality-Overall10%
Material Quality4%
Value For Money3%
Shape/Style2%
Display Colors1%
Defective Material/Parts1%
Functionality-Overall1%

Common questions

Is blue hydrangea wreath profitable to sell on Amazon United States?
The niche generates $42K/yr across 55 tracked products. 9 of 26 products launched in the last 360 days are still selling. 90-day search growth is +2.9%. Flapen's verdict: Worth a look (54/100).
How competitive is the blue hydrangea wreath niche?
44 brands and 58 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in blue hydrangea wreath?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 3.6%.
What does it cost to enter the blue hydrangea wreath niche?
Listings span $17.63–$57.94; the average listing price is $33.98 (sweet spot $15–$100). The average incumbent carries 285 reviews — the moat a new listing must climb.