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Blow Up Mattress Twin

Maybe

Products sell for $41.13 on average, inside the sweet spot. But an estimated 7.0% of orders come back, so Blow Up Mattress Twin is a Maybe.

Flapen Score
57
57 / 100
Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 49
Market size
$681K/yr283K searches / yr
90-day growth
+45.3%search demand this quarter
Competition
51%top-5 click share · 16 brands · 59 sellers

Flapen Score

Blow Up Mattress Twin against its category

The dotted line is the Home & Kitchen average. Past it, Blow Up Mattress Twin is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blow Up Mattress Twin market on Amazon at a glance

Shoppers on Amazon United States searched for Blow Up Mattress Twin 283K times last year and spent an estimated $681K. The top 5 brands take 89% of clicks. Demand peaks in Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 283K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +45.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $681K a year.

Searches, last 12 months
283K
Growth, 90 days vs prior 90
+45.3%
Conversion, latest week
5.9%
Market size, estimated
$681Ka year
Peak month
July2.1× the quietest month
Top search term
blow up mattress twin97K searches a year

02 · Price

A sale here is worth $41.13.

Listings sell for $41.13 on average, from $13.67 to $106.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $41.13 that is $21K to $31K a year per listing.

Average price
$41.13inside the $15 to $100 sweet spot
Price range
$13.67–$106.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$21K–$31K
Returns
7.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #17 within Air Mattresses & Accessories. It carries 10,309 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#17in Air Mattresses & Accessories
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
10,309per listing
Listings tracked
31

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
33 months

Products

Top Blow Up Mattress Twin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

59

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

51%

Top 20: 90%

Open market

10%

  • Brand 176%
  • Brand 26%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (10 brands, 10%)

Demand

Blow Up Mattress Twin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.1×

Search terms

Top Blow Up Mattress Twin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blow up mattress twin97K/yr
  • twin camping mattress25K/yr
  • intex twin air mattress31K/yr
  • blow up twin mattress19K/yr
  • intex air mattress twin21K/yr
  • intex twin air mattress with built in pump12K/yr
  • twin mattress blow up14K/yr
  • small blow up mattress9K/yr
  • blow up twin mattress with built in pump9K/yr
  • blow up mattress twin size9K/yr

Reviews and returns

What reviews say buyers love and hate about Blow Up Mattress Twin

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Comfort-Overall”
21%of negative reviews mention “Inflation/Deflation”
7.0%of orders come back
“Deflates easily”
A buyer, on “Inflation/Deflation”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Blow Up Mattress Twin questions

Answered from the same tracked data.