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Black Velvet Dining Chairs

Fail

Prices span $80.90–$851.11, mostly outside the sweet spot, so Black Velvet Dining Chairs is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$83K/yr152K searches / yr
90-day growth
-10.0%search demand this quarter
Competition
12%top-5 click share · 98 brands · 135 sellers

Flapen Score

Black Velvet Dining Chairs against its category

The dotted line is the Home & Kitchen average. Past it, Black Velvet Dining Chairs is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Velvet Dining Chairs market on Amazon at a glance

Shoppers on Amazon United States searched for Black Velvet Dining Chairs 152K times last year and spent an estimated $83K. The top 5 brands take 24% of clicks. Demand peaks in Jan. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-10.0%
Conversion, latest week
0.2%
Market size, estimated
$83Ka year
Peak month
January1.5× the quietest month
Top search term
farmhouse chair22K searches a year

02 · Price

A sale here is worth $227.06.

Listings sell for $227.06 on average, from $80.90 to $851.11. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $227.06 that is $0 to $23K a year per listing.

Average price
$227.06above the $15 to $100 sweet spot
Price range
$80.90–$851.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$23K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #715 within Dining Room Furniture. It carries 371 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
37%
Out of stock, average day
12.7%
Average rank
#715in Dining Room Furniture
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
371per listing
Listings tracked
180

04 · Newcomers

31 of last year's 62 launches cleared the first-year sales bar.

62 products launched here in the last 12 months. 31 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
62
Successful launches
31Amazon's first-year sales bar
Average brand age
34 months

Products

Top Black Velvet Dining Chairs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

Brands

98 falling

Sellers

135

Top-5 brand share

24%

Top 20: 57%

Top-5 click share

12%

Top 20: 27%

Open market

73%

  • Brand 17%
  • Brand 25%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Black Velvet Dining Chairs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Black Velvet Dining Chairs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • farmhouse chair22K/yr
  • pink dining chairs set of 49K/yr
  • blue kitchen chairs9K/yr
  • genuine leather dining chairs8K/yr
  • blue dining chairs set of 69K/yr
  • orange dining chairs set of 48K/yr
  • mahogany dining chairs7K/yr
  • dining chairs set of 4 with arms9K/yr
  • cherry wood dining chairs8K/yr
  • dining room arm chairs7K/yr

Reviews and returns

What reviews say buyers love and hate about Black Velvet Dining Chairs

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Assembly/Installation”
2.5%of orders come back
“assembly was not easy”
A buyer, on “Assembly/Installation”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Black Velvet Dining Chairs questions

Answered from the same tracked data.