black twin mattress
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$97.86avg listing price — sweet spot $15–$100
Brand share
Good62%top-5 brand share — brands hold most of the demand
Price range
Good$19.21–$138.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,947.21avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-27.0%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 17K searches
According to Flapen's Amazon United States niche tracking, black twin mattress is a $31K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 62% of demand. Verdict: Skip it — 45/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
black twin mattress market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $24K–$49K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #591
- Page quality
- 0%
- Prime
- 58%
- Sponsored
- 75%
- Out of stock
- 17.5%
- Avg brand age
- 19 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
19 rising
Sellers
23
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
54%
Top 20: 97%
Open market
32%
- Avenco21%
- QOMO-199613%
- Novilla12%
- CMFOBAMTS10%
- 6V-Sermmoo6%
- BEDLORE6%
Demand
Weekly Amazon search volume, last 19 weeks — -27.0% search growth over the last 90 days.Top black twin mattress products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Avenco Twin Mattress 6 Inch Twin Size Mattress in a Box Medium Firm Hybrid Mattresses with Bonnell Spring and Gel Memory Foam for Cool Night Sleep & Pressure Relief CertiPUR-US Certified
Avenco$77.194.4★175 rev
Twin Mattress 10 Inch - Twin Size Memory Foam Mattress in a Box with Individually Pocket Spring Hybrid Gel Foam Mattresses Medium Firm Fiberglass Free Pressure Relief for All Sleep Positions Black
QOMO-1996$117.874.6★47 rev
CMFOBAMTS Twin Mattress 10 Inch Memory Foam Hybrid Mattress in a Box with Independent Spring for Motion Isolation and Pressure Relief Comfortable Medium Firm Black
CMFOBAMTS$96.574.7★169 rev
Novilla 8 Inch Twin Size Mattress Mattress Twin Gel Memory Foam in a Box
Novilla$98.084.4★4,803 rev
6V-Sermmoo Twin Mattress 8 Inch Gel Memory Foam Twin Size Mattress in a Box with Breathable Washable Removable Cover Medium Firm Mattresses Made in USA CertiPUR-US Certified
6V-Sermmoo$101.374.4★1,174 rev
Newest
by launch date
Hiboss Twin Size Mattress (Upgraded) 12 Inch Luxury Hybrid Twin Mattress in a Box Cooling Gel Memory Foam & Pocket Springs Firm Back Pain Relief Extra Edge Support 365-Night Trial
Hiboss$138.704 rev
DANNASI Twin Size Mattress 10 Inch Medium Firm Individually Pocket Spring Black Hybrid in a Box Fiberglass Free CertiPUR-US Foam Motion Isolation Pressure Relief & Cooling Sleep for Kids & Adults
DANNASI$72.6224 rev
WDYLWFHW 6 Inch Twin Size Mattress in a Box Waterproof Twin Bed High-Density Foam Mattress Medium Firm Mattresses for Kids & Adults Diamond-Quilted and Breathable Fabric (6 Black Blue Twin)
WDYLWFHW$51.440 rev
gunugu Twin Mattress 12 Inch Twin Hybrid Mattress in a Box Individual Pocket Spring for Motion Isolation & Pressure Relief Medium Firm & Reinforced Edge Support
gunugu$82.123 rev
HAPPYMONT Twin Size 10 Inch Hybrid Mattress for Kids Teens & Guest Rooms Zoned Support with Targeted Comfort Pocket Coil & Foam for Pressure Relief CertiPUR-US Certified Mattress in a Box
HAPPYMONT$95.7423 rev
Trending
90-day click momentum
Novilla 8 Inch Twin Size Mattress Twin Hybrid Mattress
Novilla$95.434.4★
WDYLWFHW 6 Inch Twin Size Mattress in a Box Waterproof Twin Bed High-Density Foam Mattress Medium Firm Mattresses for Kids & Adults Diamond-Quilted and Breathable Fabric (6 Black Blue Twin)
WDYLWFHW$51.440.0★
gunugu Twin Mattress 12 Inch Twin Hybrid Mattress in a Box Individual Pocket Spring for Motion Isolation & Pressure Relief Medium Firm & Reinforced Edge Support
gunugu$82.124.6★
Hiboss Twin Size Mattress (Upgraded) 12 Inch Luxury Hybrid Twin Mattress in a Box Cooling Gel Memory Foam & Pocket Springs Firm Back Pain Relief Extra Edge Support 365-Night Trial
Hiboss$138.703.0★
DANNASI Twin Size Mattress 10 Inch Medium Firm Individually Pocket Spring Black Hybrid in a Box Fiberglass Free CertiPUR-US Foam Motion Isolation Pressure Relief & Cooling Sleep for Kids & Adults
DANNASI$72.624.5★
What buyers say about black twin mattress
What buyers praise and complain about, mined from review topics.What buyers love
“It's comfortable”
“Good quality and exactly as described”
“Worth it”
“it fits the bed perfect”
“Its soft and breathable and really great quality”
“Very comfortable mattress”
“Great waterproofing”
“It was exactly as advertised”
“So Easy to use”
“Love the color”
What buyers complain about
“This bed cover cant even claim to be water resistant”
“Looked a lot thicker on TikTok”
“Not very comfortable”
“Very cheaply made”
“does not look like the picture”
“not firm at all”
“ok. small”
“not as firm as I would have expected”
“meaning when sitting on the edge it really collapses”
“I assumed I was ordering a mattress because of how expensive it was $86 for both”
Top return reasons
Common questions
- Is black twin mattress profitable to sell on Amazon United States?
- The niche generates $31K/yr across 24 tracked products. 10 of 19 products launched in the last 360 days are still selling. 90-day search growth is -27.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the black twin mattress niche?
- 19 brands and 23 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in black twin mattress?
- Top complaints mined from reviews: Water Resistance, Thickness, Comfort-Overall. The return rate is 1.2%.
- What does it cost to enter the black twin mattress niche?
- Listings span $19.21–$138.70; the average listing price is $97.86 (sweet spot $15–$100). The average incumbent carries 1,947 reviews — the moat a new listing must climb.