Black Throw Blanket

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $531K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

3.1%

Market size, estimated

$531Ka year

Peak month

December1.8× the quietest month

Top search term

black throw blanket384K searches a year

Listings sell for $16.66 on average, from $8.65 to $39.78. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $16.66 that is $25K to $33K a year per listing.

Average price

$16.66inside the $15 to $100 sweet spot

Price range

$8.65–$39.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$25K–$33K

Returns

2.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Throws. It carries 27,099 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#105in Throws

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

27,099per listing

Listings tracked

24

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months