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Black Stand

Maybe

The top 5 products take only 18% of clicks. But buyers convert on only 1.1% of searches, so Black Stand is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$86K/yr175K searches / yr
90-day growth
+12.0%search demand this quarter
Competition
18%top-5 click share · 70 brands · 103 sellers

Flapen Score

Black Stand against its category

The dotted line is the Home & Kitchen average. Past it, Black Stand is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Black Stand 175K times last year and spent an estimated $86K. The top 5 brands take 47% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
175K
Growth, 90 days vs prior 90
+12.0%
Conversion, latest week
1.1%
Market size, estimated
$86Ka year
Peak month
December1.8× the quietest month
Top search term
20x20 table27K searches a year

02 · Price

A sale here is worth $46.48.

Listings sell for $46.48 on average, from $16.37 to $188.92. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $46.48 that is $0 to $5K a year per listing.

Average price
$46.48inside the $15 to $100 sweet spot
Price range
$16.37–$188.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #386 within Living Room Furniture. It carries 3,436 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
92%
Out of stock, average day
3.6%
Average rank
#386in Living Room Furniture
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
3,436per listing
Listings tracked
116

04 · Newcomers

10 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
10Amazon's first-year sales bar
Average brand age
34 months

Products

Top Black Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

70 rising

Sellers

103

Top-5 brand share

47%

Top 20: 75%

Top-5 click share

18%

Top 20: 47%

Open market

50%

  • Brand 123%
  • Brand 29%
  • Brand 38%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Black Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Prime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Black Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 20x20 table27K/yr
  • 2x2 table15K/yr
  • 18x18 table14K/yr
  • 24 table16K/yr
  • small table for classroom10K/yr
  • 20 x 20 table10K/yr
  • 24 inch wide table8K/yr
  • small classroom table6K/yr
  • furinno end table10K/yr
  • 16x16 table7K/yr

Reviews and returns

What reviews say buyers love and hate about Black Stand

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Assembly/Installation”
18%of negative reviews mention “Size-Overall”
2.5%of orders come back
“Not true to size”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Stand questions

Answered from the same tracked data.