Is black soap dish profitable to sell on Amazon United States?

The niche generates $69K/yr across 42 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -2.0%. Flapen's verdict: Worth a look (50/100).

How competitive is the black soap dish niche?

35 brands and 52 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 43% of demand.

What do buyers complain about in black soap dish?

Top complaints mined from reviews: Durability, Adhesion/Stickiness, Size-Overall. The return rate is 1.6%.

When does demand for black soap dish peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the black soap dish niche?

Listings span $3.50–$19.09; the average listing price is $9.85 (sweet spot $15–$100). The average incumbent carries 2,008 reviews — the moat a new listing must climb.

black soap dish

Worth a look

Shows no brand lock-in (top 5 brands take 43% of clicks), but a small market ($69K/yr) keeps it on the watch list.

Brand share

Great43%

top-5 brand share — no brand owns this niche

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Great38%

top-5 click share — an open shelf

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,007.64

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$9.85

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Price range

Okay$3.50–$19.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-2.0%

90-day search growth — must beat 0% to launch

Market size

Bad$69K

$69K/yr · 102K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, black soap dish is a $69K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

black soap dish market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $59K–$79K; units × avg price
Conversion rate: 6.9%
Avg BSR: #615
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 6.4%
Avg brand age: 36 months
Avg seller age: 182 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

Top-5 brand share

43%

Top 20: 89%

Top-5 click share

38%

Top 20: 83%

Open market

52%

Topsky13%
iDesign11%
MicoYang9%
Aenfaiy6%
WUCYLKA5%
Fufengz4%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — -2.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top black soap dish search terms

black soap dish60K/yr -3.9%6.7% conv.
black soap holder11K/yr -1.7%4.3% conv.
black soap dish for shower7K/yr -6.4%5.0% conv.
soap dish black7K/yr -2.6%6.5% conv.
matte black soap dish6K/yr +4.5%5.8% conv.
soap holder black4K/yr +15.1%4.3% conv.
black ceramic soap dish4K/yr +32.4%3.3% conv.
black soap dish for bathroom4K/yr -15.8%6.0% conv.

All search terms

Top black soap dish products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

iDesign Silicone Soap Dish for Bar Soap or Scrub Brush Black

iDesign$4.934.7★1,988 rev

Topsky Soap Dish for Shower 2pcs Soap Dishes Soap Savers for Bar Soap Soap Bar Holder Shower with Drip Tray Plastic Soap Holders with Drain for Kitchen Sink Easy to Clean Keeps The Soap Dry

Topsky$7.964.4★15,559 rev

MicoYang Silicone Soap Dish with Drain Spout Self-Draining Sink Organizer Tray for Bathroom and Kitchen Sponges Dispensers and Soap Holder Non-Slip and Dishwasher Safe Black (Compact 4.93.2)

MicoYang$6.764.7★9,574 rev

Ceramic Marble Pattern Soap Dish Textured Raised Soap Saver Tray for Shower Bathroom Kitchen Sink Vanity Easy to Clean Multi-Use Holder for Bar Soap Jewelry Rings Keys Black (1 Pack)

WUCYLKA$6.234.7★235 rev

Fufengz Bamboo Wooden Soap Dishes for Shower with Drainage for Bathroom Bar Soap Holder Soap Holder Sink Deck Bathtub Shower Tray (One Pieces Black)

Fufengz$6.944.6★2,594 rev

Newest

by launch date

iDesign Silicone Soap Dish for Bar Soap or Scrub Brush Black

iDesign$4.931,988 rev

2mo ago

Aenfaiy Ceramic Soap Dish for Bathroom & Kitchen Sink- Black Matte Textured Finish Bar Soap Holder for Shower - Easy to Clean Small Simple Oval Soap Dishes Holders for Bar Soaps Sponges Jewelry

Aenfaiy$7.78172 rev

3mo ago

2-Pack Self-Draining Silicone Soap Dish - Anti-Slip Bar Soap Holder for Shower Bathroom & Kitchen

Emlim$4.31223 rev

6mo ago

Silicone Soap Dish with Drainer Fast Dry Kitchen Bath Black Small 2-Pack

Generic$3.5069 rev

7mo ago

Ceramic Soap Dish with Raised Ridges Rectangle Soap Tray Decorative Soap Holder for Bathroom Counter Shower and Kitchen Sink Black

Iyulania$8.91101 rev

8mo ago

What buyers say about black soap dish

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Excellent product”

Advertised Vs Actual Product11%

“As Advertised”

Ease Of Cleaning10%

“cleans up easily”

Value For Money8%

“Cant beat the price”

Size-Overall7%

“Fits perfect”

Design-Overall5%

“the sleek design is a plus”

Dispensing Mechanism4%

“Good little dispenser for my camper”

Efficiency4%

“Works perfectly in my shower”

Strength4%

“Very sturdy”

Ease Of Use4%

“Easy to use”

What buyers complain about

Durability13%

“doesnt last”

Adhesion/Stickiness8%

“Poor adhesive”

Size-Overall7%

“A little small for my sponge”

Quality-Overall5%

“Trash”

Suction5%

“The suction cup is not good”

Value For Money4%

“It looks expensive without the cost”

Wood Quality4%

“The black wood chipped over time”

Ease Of Cleaning3%

“Gets dirty”

Leak-Proof3%

“Leaks”

Stain Resistance2%

“Water stains”

Top return reasons

Size-Overall46%

Dispensing Mechanism9%

Color5%

Suction5%

Adhesion/Stickiness5%

Advertised Vs Actual Product4%