Is black shower curtain profitable to sell on Amazon United States?

The niche generates $1.2M/yr across 31 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Worth a look (55/100).

How competitive is the black shower curtain niche?

23 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in black shower curtain?

Top complaints mined from reviews: Quality-Overall, Water Resistance, Size-Overall. The return rate is 1.6%.

When does demand for black shower curtain peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the black shower curtain niche?

Listings span $5.84–$33.16; the average listing price is $17.87 (sweet spot $15–$100). The average incumbent carries 8,217 reviews — the moat a new listing must climb.

black shower curtain

Worth a look

Shows low returns (1.6%), but soft demand (-16.8% this quarter) keeps it on the watch list.

Returns

Great1.6%

return rate — above 5% kills the launch gate

Avg price

Great$17.87

avg listing price — sweet spot $15–$100

Market size

Great$1.2M

$1.2M/yr · 2.0M searches

Brand share

Great57%

top-5 brand share — no brand owns this niche

Price range

Good$5.84–$33.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,217.1

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-16.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, black shower curtain is a $1.2M/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 57% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

black shower curtain market data

Units sold / yr: 60K–80K; avg 1,500–2,000/product
Revenue / yr: $1.1M–$1.4M; units × avg price
Conversion rate: 3.2%
Avg BSR: #73
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.9%
Avg brand age: 35 months
Avg seller age: 147 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 falling

Sellers

Top-5 brand share

57%

Top 20: 97%

Top-5 click share

50%

Top 20: 89%

Open market

38%

Dynamene20%
LLSCL15%
ALYVIA SPRING11%
XOGUIBO5%
TIKABC5%
SORTTO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top black shower curtain search terms

black shower curtain1.4M/yr -15.9%2.8% conv.
shower curtain black149K/yr -14.3%2.9% conv.
black shower curtain set79K/yr -33.3%0.9% conv.
dark shower curtain58K/yr -8.0%0.6% conv.
black shower curtains49K/yr -11.9%2.1% conv.
black fabric shower curtain36K/yr -11.3%2.7% conv.
black bathroom curtain34K/yr -18.1%1.4% conv.
black boho shower curtain36K/yr -28.2%0.8% conv.
black bathroom shower curtain set22K/yr -25.3%0.4% conv.
shower curtain dark16K/yr -0.4%0.3% conv.

All search terms

Top black shower curtain products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LLSCL Fabric Shower Curtain Liner Waterproof Hotel Quality Bathroom Curtains Rust Resistant Grommets 72 x 72 Machine Washable (Black)

LLSCL$8.314.6★4,554 rev

Dynamene Black Fabric Shower Curtain Waffle Weave Heavy Duty Thick Fabric Shower Curtains for Bathroom 256GSM Weighted Hotel Luxury Cloth Shower Curtain Set with 12 Plastic Hooks 72Wx72H Black

Dynamene$16.944.7★25,061 rev

ALYVIA SPRING Waterproof Fabric Shower Curtain Soft Hotel Quality - 3 Magnets at Bottom Premium Black Shower Curtain Liner for Bathroom Light-Weight Cloth & Washable - 72x72 Black

ALYVIA SPRING$9.014.5★59,827 rev

Dynamene Boho Farmhouse Shower Curtain Black Fabric Tufted Chevron Striped Textured Tassel Shower Curtains for Bathroom Water Repellent Minimalist Ruffled Cloth Shower Curtain Set with Hook 72x72

Dynamene$14.904.7★2,791 rev

TIKABC Black Shower Curtain Liner 4G PEVA Shower Liner Plastic Waterproof Shower Curtains 72x72 inch with Grommet Holes 3 Magnetic Weights(Black)

TIKABC$6.044.5★2,993 rev

Newest

by launch date

Bathway Ruffle Shower Curtain with Three-Side Ruffle Solid Black Farmhouse Curtains Soft Flowy Layered Fabric Elegant Spa Style Clean Minimal Look Water Repellent 12 Metal Hooks 72 W x 72 L

Bathway$17.0236 rev

2mo ago

XOGUIBO Waffle Weave Shower Curtain - Black Cotton Fabric Texture Heavyweight Shower Curtain for Bathroom Washable 72Wx72L

XOGUIBO$20.12412 rev

11mo ago

XOGUIBO No Hook Shower Curtain and Liner Set Black Hotel Waffle Shower Curtain with Liner 75 L x 72 W

XOGUIBO$17.99849 rev

11mo ago

BRHF Farmhouse Ruffle Shower Curtain with Handmade Ruched Vintage Ruffled Fabric Bathroom Curtains Decorative Elegant Bathroom Curtain with 12 Holes Black 72 W x 72 H(N60049)

BRHF$23.50244 rev

1y ago

MIULEE Black Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Thick Cloth Halloween Shower Curtains with Black Border for Bathroom Hotel Bathtub W72*L72

MIULEE$26.231,275 rev

1y ago

What buyers say about black shower curtain

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Solid quality”

Advertised Vs Actual Product10%

“As described”

Ease Of Use6%

“Ease of use”

Value For Money6%

“Low price”

Color5%

“the color is beautiful”

Assembly/Installation5%

“very easy to assemble”

Material Quality5%

“durable material”

Durability4%

“it does not break”

Design-Overall4%

“well constructed”

Size-Overall3%

“Fits perfect”

What buyers complain about

Quality-Overall14%

“I think this bundle is low quality”

Water Resistance8%

“Not waterproof”

Size-Overall8%

“it did not fit”

Advertised Vs Actual Product5%

“not as advertised”

Thickness4%

“not as thick as described”

Functionality-Overall4%

“Not effective”

Stain Resistance4%

“Stained my tub”

Color3%

“Do not buy this in a dark color”

Material Quality3%

“The material is cheap”

Durability3%

“they tend to fall off quite easily”

Top return reasons

Size-Overall35%

Color15%

Material Quality13%

Advertised Vs Actual Product7%

Value For Money5%

Quality-Overall5%

Thin4%

Functionality-Overall1%

Shape/Style1%

Defective Material/Parts1%

Common questions

Is black shower curtain profitable to sell on Amazon United States?: The niche generates $1.2M/yr across 31 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the black shower curtain niche?: 23 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in black shower curtain?: Top complaints mined from reviews: Quality-Overall, Water Resistance, Size-Overall. The return rate is 1.6%.
When does demand for black shower curtain peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the black shower curtain niche?: Listings span $5.84–$33.16; the average listing price is $17.87 (sweet spot $15–$100). The average incumbent carries 8,217 reviews — the moat a new listing must climb.