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57

black roses

Worth a look

Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 64Growth 15Conversion 45Competition 86Returns 41Price range 83Avg price 87Brand share 96Review moat 50Quality gap 32

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Avg price

Great$19.79

avg listing price — sweet spot $15–$100

Competition

Great29%

top-5 click share — an open shelf

Price range

Great$5.97–$67.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$591K

$591K/yr · 829K searches

Review moat

Good1,498.1

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, black roses is a $591K/yr Amazon United States market (829K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Feb–Oct. Verdict: Worth a look — 57/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

black roses market data

Units sold / yr
30K–40K
avg 250–500/product
Revenue / yr
$594K–$792K
units × avg price
Conversion rate
3.6%
Avg BSR
#1,088
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
5.9%
Avg brand age
33 months
Avg seller age
182 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

58 rising

Sellers

64

Top-5 brand share

32%

Top 20: 66%

Top-5 click share

29%

Top 20: 58%

Open market

65%

  • Laelfe10%
  • MACTING9%
  • Leebean5%
  • Hananona4%
  • DH EYB4%
  • BLEUM CADE3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.0% search growth over the last 90 days.
35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct · busiest ÷ quietest = 2.2×

Top black roses search terms

  • black roses222K/yr
  • black flowers183K/yr
  • black rose88K/yr
  • black artificial flowers50K/yr
  • black roses artificial flowers52K/yr
  • black flowers artificial46K/yr
  • black flower20K/yr
  • black fake flowers20K/yr
  • fake black flowers15K/yr
  • black silk flowers14K/yr
All search terms

Top black roses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$18K6%$35K9%$53K12%$71K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black roses

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Good quality”

Color14%

“Color is accurate”

Gifting Purpose9%

“Amazing Gift”

Assembly/Installation8%

“assembly was easy”

Advertised Vs Actual Product7%

“better than I thought”

Design-Overall7%

“What a beautiful design”

Value For Money7%

“Excellent price”

Durability4%

“Seems durable”

Size-Overall3%

“They were just the right size I needed”

Fun/Entertainment Experience2%

“Fun and easy”

What buyers complain about

Size-Overall19%

“theyre kinda long”

Quality-Overall14%

“Just really cheaply made tbh”

Smell9%

“Smelled like chemicals”

Advertised Vs Actual Product7%

“Foam flowers not what I expected”

Durability4%

“most petals were breaking off”

Color4%

“It's not like we were going for realism; after all, a black or gold flower is never gonna have a green stem”

Value For Money4%

“But not worth the price I paid to only be able to use half the box”

Material Quality3%

“just an ugly piece of plastic showing very clearly”

Assembly/Installation2%

“Not a lot of pieces if youre looking for the intrigue of assembly”

Adhesion/Stickiness2%

“But the bad thing you see hot glue everywhere”

Top return reasons

Size-Overall34%
Advertised Vs Actual Product12%
Quality-Overall11%
Material Quality10%
Color8%
Value For Money7%
Defective Material/Parts3%
Smell3%
Shape/Style2%
Functionality-Overall2%

Common questions

Is black roses profitable to sell on Amazon United States?
The niche generates $591K/yr across 73 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is -20.0%. Flapen's verdict: Worth a look (57/100).
How competitive is the black roses niche?
58 brands and 64 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 32% of demand.
What do buyers complain about in black roses?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 3.7%.
When does demand for black roses peak?
Demand peaks in Feb–Oct; the busiest month runs 2.2× the quietest.
What does it cost to enter the black roses niche?
Listings span $5.97–$67.10; the average listing price is $19.79 (sweet spot $15–$100). The average incumbent carries 1,498 reviews — the moat a new listing must climb.