Black Pillar Candles

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

61K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

5.3%

Market size, estimated

$74Ka year

Peak month

October3.4× the quietest month

Top search term

black pillar candles45K searches a year

Listings sell for $23.03 on average, from $5.98 to $50.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $23.03 that is $0 to $2K a year per listing.

Average price

$23.03inside the $15 to $100 sweet spot

Price range

$5.98–$50.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #320 within Candles. It carries 866 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

96%

Out of stock, average day

10.4%

Average rank

#320in Candles

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

866per listing

Listings tracked

54

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months