Black Mattress

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $302K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

-23.9%

Conversion, latest week

1.2%

Market size, estimated

$302Ka year

Peak month

March1.5× the quietest month

Top search term

black mattress48K searches a year

Listings sell for $176.54 on average, from $43.42 to $453.95. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $176.54 that is $0 to $18K a year per listing.

Average price

$176.54above the $15 to $100 sweet spot

Price range

$43.42–$453.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$18K

Returns

1.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #459 within Mattresses & Box Springs. It carries 885 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

58%

Out of stock, average day

28.6%

Average rank

#459in Mattresses & Box Springs

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

885per listing

Listings tracked

26

22 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

18Amazon's first-year sales bar

Average brand age

17 months