Black Heated Blanket

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -61.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

-61.2%

Conversion, latest week

3.5%

Market size, estimated

$66Ka year

Peak month

December9.8× the quietest month

Top search term

black heated blanket30K searches a year

Listings sell for $36.25 on average, from $20.58 to $62.90. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $36.25 that is $0 to $4K a year per listing.

Average price

$36.25inside the $15 to $100 sweet spot

Price range

$20.58–$62.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

4.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #158 within Bed Blankets. It carries 8,507 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

10.8%

Average rank

#158in Bed Blankets

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

8,507per listing

Listings tracked

29

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

26 months