black happy birthday balloons
Skip itSoft demand (-21.9% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Price range
Okay$4.94–$21.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,788.57avg incumbent reviews — the moat a new listing must climb
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.77avg listing price — sweet spot $15–$100
Market size
Bad$67K$67K/yr · 102K searches
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, black happy birthday balloons is a $67K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
black happy birthday balloons market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- $53K–$70K
- units × avg price
- Conversion rate
- 7.5%
- Avg BSR
- #612
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 29 months
- Avg seller age
- 217 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
17
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
25%
- TONIFUL38%
- TOTAFAM9%
- Haolongfa8%
- BOMSI7%
- LIOZEOKUN7%
- K.E.J.6%
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — -21.9% search growth over the last 90 days.Peak months: Jan, Oct, Nov · busiest ÷ quietest = 1.9×
Top black happy birthday balloons search terms
- black happy birthday balloons53K/yr
- black birthday balloons18K/yr
- happy birthday black balloons12K/yr
- happy birthday balloon black8K/yr
- happy birthday balloons black7K/yr
- birthday balloons black4K/yr
Top black happy birthday balloons products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TONIFUL Black Happy Birthday Balloons Banner Decoration 16 Inch Mylar Foil Letters Birthday Sign Banner Bunting Reusable for 30th 40th 50th 60th Men Adults and Halloween Party Supplies
TONIFUL$6.244.3★12,198 rev
TOTAFAM Happy Birthday Balloons Banner Foil Balloon Personalized Name Letters Balloons Sign Birthday Party Decorations for Women Men Boys Girls Black
TOTAFAM$5.634.4★771 rev
Haolongfa Happy Birthday Balloon Banner 16 Inch Black Happy Birthday Banner Foil Balloons Black Hbd Balloons Letter Mylar Balloon Birthday Sign Party Decorations for Women Men Boys Girls
Haolongfa$5.644.3★140 rev
Happy Birthday Banner Black Balloons for Happy Birthday Decorations 13pcs Mylar Foil Letters Birthday Sign Banner Party Decorations for Men Women Boys and Girls
BOMSI$4.944.6★153 rev
LIOZEOKUN Happy Birthday Balloon Letters 16 inch Mylar Foil Birthday Balloons Banner Sign for Birthday Party Decorations Supplies (Black)
LIOZEOKUN$5.834.3★232 rev
Newest
by launch date
Charnoel Black Happy Birthday Balloons Decorations Happy Birthday Letter Balloons Banner Set with 24pcs Heart Flameless LED Candles and 2000pcs Artificial Rose Petals for Women Men Room Party Decor
Charnoel$21.68143 rev
Birthday Decorations for Men - Black and Silver Birthday Decorations Include Letter Balloon Banner & Balloons & 1000 PCS Rose Petals & 24 Pack LED Tealight Candle Black and Silver Party Supplies
Ohmique$21.4723 rev
Happy Birthday Banner Black Balloons for Happy Birthday Decorations 13pcs Mylar Foil Letters Birthday Sign Banner Party Decorations for Men Women Boys and Girls
BOMSI$4.94153 rev
Black Happy Birthday Balloon Banner Set -16 Inch Foil Letters Balloons Reusable Birthday Decorations and Party Supplies Suitable for Men and Womens Birthday DecorationsParty Backdrop
K.E.J.$5.64728 rev
Haolongfa Happy Birthday Balloon Banner 16 Inch Black Happy Birthday Banner Foil Balloons Black Hbd Balloons Letter Mylar Balloon Birthday Sign Party Decorations for Women Men Boys Girls
Haolongfa$5.64140 rev
Trending
90-day click momentumCharnoel Black Happy Birthday Balloons Decorations Happy Birthday Letter Balloons Banner Set with 24pcs Heart Flameless LED Candles and 2000pcs Artificial Rose Petals for Women Men Room Party Decor
Charnoel$21.684.3★
LIOZEOKUN Happy Birthday Balloon Letters 16 inch Mylar Foil Birthday Balloons Banner Sign for Birthday Party Decorations Supplies (Black)
LIOZEOKUN$5.834.3★
Birthday Decorations for Men - Black and Silver Birthday Decorations Include Letter Balloon Banner & Balloons & 1000 PCS Rose Petals & 24 Pack LED Tealight Candle Black and Silver Party Supplies
Ohmique$21.474.8★
Happy Birthday Balloon Banner 40 inch 21 or 12 Balloon Number 16 Inch Happy Birthday Letters Balloons Black Foil Mylar Balloons for 21st 12th Birthday Decorations Party Supplies
Mantain$10.004.3★
56 PCS Happy Birthday Balloons Happy Birthday Banner Balloons for Boys Men Girls Women 16th 18th 20th 21st 25th 30th 40th 50th 60th Birthday Party Decorations (Black)
SPFYunion$8.864.5★
What buyers say about black happy birthday balloons
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Worth it”
“Great color”
“Easy to assemble”
“Great size”
“Excellent product, all the material very resistant I loved it”
“Easy to use”
“And easy to inflate”
“exactly as described”
“Shiny appearance and durable”
What buyers complain about
“Doesnt stay inflated”
“Bad quality”
“Not worth the money at all”
“Its not easy to use”
“didnt fit that well”
“Balloons were a weird ashy color”
“Paper Thin”
“did not last 4 hours”
“the holes for the string to hang them kept breaking”
“Most of the letters wouldnt blow up it looked horrible”
Top return reasons
Common questions
- Is black happy birthday balloons profitable to sell on Amazon United States?
- The niche generates $67K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Skip it (37/100).
- How competitive is the black happy birthday balloons niche?
- 14 brands and 17 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in black happy birthday balloons?
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Value For Money. The return rate is 3.4%.
- When does demand for black happy birthday balloons peak?
- Demand peaks in Jan–Oct–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the black happy birthday balloons niche?
- Listings span $4.94–$21.68; the average listing price is $8.77 (sweet spot $15–$100). The average incumbent carries 2,789 reviews — the moat a new listing must climb.