Skip to content
46

black down comforter king size

Skip it

Soft demand (-26.8% this quarter) — this niche doesn't clear our bar today.

Market size 31Growth 12Conversion 25Competition 80Returns 86Price range 60Avg price 92Brand share 41Review moat 22Quality gap 33

Avg price

Great$51.91

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Competition

Great35%

top-5 click share — an open shelf

Price range

Good$24.30–$151.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$142K

$142K/yr · 136K searches

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Review moat

Bad9,506.88

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-26.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, black down comforter king size is a $142K/yr Amazon United States market (136K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 46/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

black down comforter king size market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$130K–$156K
units × avg price
Conversion rate
2.0%
Avg BSR
#64
Page quality
0%
Prime
100%
Sponsored
91%
Out of stock
3.6%
Avg brand age
43 months
Avg seller age
185 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

20 falling

Sellers

30

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

35%

Top 20: 69%

Open market

16%

  • CozyLux49%
  • Love's cabin17%
  • Andency6%
  • JOLLYVOGUE5%
  • EXQ Home4%
  • HIMEET4%
  • Open — no brand owns it (14 brands, 16%)

Demand

Weekly Amazon search volume, last 32 weeks — -26.8% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

Top black down comforter king size search terms

  • black california king comforter set23K/yr
  • king size black comforter13K/yr
  • black bedding king14K/yr
  • black california king comforter10K/yr
  • king size comforter black10K/yr
  • black comforter king size8K/yr
  • black bed set king7K/yr
  • black oversized king comforter7K/yr
  • black down comforter king size10K/yr
  • california king comforter set black7K/yr
All search terms

Top black down comforter king size products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$9K9%$13K12%$17K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black down comforter king size

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall21%

“Soft and Comfortable”

Soft Feel16%

“Nice and soft material”

Warmth8%

“Keeps you warm”

Quality-Overall7%

“The quality is so nice and soft”

Value For Money7%

“Worth the money”

Size-Overall7%

“Fits great”

Advertised Vs Actual Product4%

“Just as pictured”

Color3%

“colors are exact”

Weight Light3%

“The comforter is lightweight and perfect for the spring and summer”

Thickness3%

“The comforter is thick”

What buyers complain about

Size-Overall14%

“it was much too short”

Thickness8%

“Not as thick as before”

Quality-Overall7%

“Bad quality”

Washability6%

“You can't wash them”

Advertised Vs Actual Product5%

“Misleading”

Smell5%

“Chemical smell”

Stitch/Finish/Polish4%

“it ripped at the seam”

Durability4%

“Broke in less than two weeks not worth the money”

Material Quality2%

“Cheap Material”

Comfort-Overall2%

“WORST COMFORTER SET EVER”

Top return reasons

Size-Overall37%
Material Quality10%
Advertised Vs Actual Product8%
Comfort-Overall7%
Color6%
Thin5%
Quality-Overall5%
Value For Money3%
Smell2%
Stitch/Finish/Polish2%

Common questions

Is black down comforter king size profitable to sell on Amazon United States?
The niche generates $142K/yr across 57 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -26.8%. Flapen's verdict: Skip it (46/100).
How competitive is the black down comforter king size niche?
20 brands and 30 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in black down comforter king size?
Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 1.4%.
What does it cost to enter the black down comforter king size niche?
Listings span $24.30–$151.18; the average listing price is $51.91 (sweet spot $15–$100). The average incumbent carries 9,507 reviews — the moat a new listing must climb.