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Black Carpet Runner

Maybe

The top 5 brands take only 20% of clicks. But shoppers spend an estimated $60K a year here, so Black Carpet Runner is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$60K/yr145K searches / yr
90-day growth
-10.7%search demand this quarter
Competition
16%top-5 click share · 88 brands · 97 sellers

Flapen Score

Black Carpet Runner against its category

The dotted line is the Home & Kitchen average. Past it, Black Carpet Runner is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Carpet Runner market on Amazon at a glance

Shoppers on Amazon United States searched for Black Carpet Runner 145K times last year and spent an estimated $60K. The top 5 brands take 20% of clicks. Demand peaks in Jan–Feb. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-10.7%
Conversion, latest week
1.5%
Market size, estimated
$60Ka year
Peak month
February1.6× the quietest month
Top search term
black carpet runner30K searches a year

02 · Price

A sale here is worth $27.49.

Listings sell for $27.49 on average, from $6.49 to $88.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.49 that is $0 to $3K a year per listing.

Average price
$27.49inside the $15 to $100 sweet spot
Price range
$6.49–$88.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #272 within Bath Rugs. It carries 4,138 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#272in Bath Rugs
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
4,138per listing
Listings tracked
122

04 · Newcomers

11 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
11Amazon's first-year sales bar
Average brand age
32 months

Products

Top Black Carpet Runner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

88 falling

Sellers

97

Top-5 brand share

20%

Top 20: 55%

Top-5 click share

16%

Top 20: 45%

Open market

76%

  • Brand 14%
  • Brand 24%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Black Carpet Runner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.6×

Search terms

Top Black Carpet Runner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black carpet runner30K/yr
  • black bathroom runner21K/yr
  • black runner rug for bathroom12K/yr
  • black runners10K/yr
  • black and white rug runner13K/yr
  • black kitchen runner rug7K/yr
  • runner rug black and white7K/yr
  • black runner rug for bedroom8K/yr
  • kitchen runner black5K/yr
  • black floor runner6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Carpet Runner

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Thickness”
2.8%of orders come back
“It's thick”
A buyer, on “Thickness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Black Carpet Runner questions

Answered from the same tracked data.